Step Me Shoes And Shoes Work Together To Create "Fashion" By Tong Dawei

At 4 p.m. today, Tong Dawei, the hero of the hit TV series "struggle", will appear in Jinjiang SM International Plaza Wanda International studios and face to face with Jinjiang fans.

Tong Dawei's Jinjiang mus shoes and Clothing Co., Ltd. will also organize some employees to show up.

"As host, Tong Dawei is coming to Jinjiang, and of course we have to win."

Ding Peirong, director of the company, told reporters.

As early as 2004, step Mei began to cooperate with Tong Dawei.

For why Tong Dawei was chosen as the brand spokesperson at the beginning, Ding Peirong admitted that he took a fancy to Tong Dawei's more sunny image.

"Step is a youth sports brand of leisure and fashion.

We believe that youth is the gift that the creator gives to everyone. It is actually not limited by age. As long as you keep optimistic and sunny, pursue your dreams persistently, so no matter what age you arrive, your mindset will remain young, and every step of your life will be wonderful.

At that time, Tong Dawei had just finished the "Jade Guanyin" and had a certain degree of popularity in the country.

From the perspective of appearance, Tong Dawei's feeling is very sunny, and it can give people a sense of security, which coincides with the positioning of our company.

So the company decided to invite Tong Dawei as a brand spokesperson.

It is understood that before 2004, the spokesperson of the step is not Tong Dawei, but Semyon who had performed well in many films and TV dramas such as the new Shaolin five fathers and a letter to his father.

"After all, before 2004, our products were dominated by children's shoes, so we chose Semyon, the first child star.

But as the style of the product changes, and in recent years, Semyon's works are quiet and quiet, so the company has the idea of changing the voice.

Ding Peirong told reporters.

At present, the cooperation between step us and Tong Dawei has entered the fifth year.

As for the effect brought about by cooperation, Ding Peirong has already reached the expected goal.

"Now the company's product type, access has been relatively rich, the product is not limited to the original youth sports shoes, popularity has also been raised, this is Tong Dawei as our spokesperson still has a lot of relationship.

It also proves that we were right to invite Tong Dawei as spokesperson at the beginning.

Ding Peirong said.

To reporters, "whether the two sides will continue to cooperate in the future," Ding Peirong did not answer directly. "For us, it is not yet time to consider whether we should continue to use Tong Dawei as spokesperson, so we do not think much about this aspect."