Jiangsu Trillions Of Textile Industry Adhere To The Pformation And No Change

Facing the harsh reality of external demand and slowing domestic demand, China's textile industry's ability to resist risks has increased significantly.

A few days ago, the fourteenth Jiangsu international for three days.

The curtain fell at the Nanjing International Expo Center. The Jiangsu textile industry, which has been in the trillions of industries for two consecutive years, used a series of examples to describe the pformation and upgrading of a textile province.

Statistics show that in the first half of this year, the textile industry in Jiangsu achieved a total industrial output value of 596 billion 480 million yuan and a sales output value of 570 billion yuan, and the scale of production and marketing continued to be the first in the country.

Xie Ming, President of Jiangsu Textile Industry Association, said: "due to the external economic environment, the export situation is serious and the domestic sales growth has been blocked this year. The economic operation of the textile industry has met with great challenges. There are mainly four aspects: the reduction of orders, the increase in inventories, the rise in costs and the decrease in efficiency."

"After 30 years of rapid development, Jiangsu's textile and garment industry has entered a period of adjustment. Especially under the current pressure of multiple economic conditions, it is difficult to maintain the two digit economic growth index."

Yu Bing, President of Jiangsu clothing association, told reporters that the textile and garment industry in Jiangsu will undergo the evolution process of adjustment, accumulation, elimination and force, and the profit distribution pattern will be further improved.

Only by means of modern industrial means such as structural adjustment, scientific and technological innovation, brand cultivation and so on, can "made in Jiangsu" to "Jiangsu create" and "textile province" in order to stride forward to "textile strong province", and traditional industries can be vigorous and continuous.

Technology revitalize traditional industries

At this international clothing festival in Jiangsu, there are numerous stops for visitors to stop.

A jute and coconut hot melt together, made of 2 cm thick core material, not only doubled in value, but only half a year ago, it was first ordered by more than 60 mattress manufacturers worldwide, the order has been discharged to the end of the year.

Or the jute, and it can also be made into wallpaper and flooring.

It is reported that all the venues of the 2014 Olympic Games will adopt such wallpaper and floor.

This is Jiangsu's Bauhinia Textile Technology Co., Ltd. after several years, invested two hundred million yuan this year just launched 3D magic green new material.

With such a kind of underwear, its fabric is not only moisturizing, antibacterial, but also very soft.

It is a kind of wood pulp made from yew, which has purified air and contains anticancer substances, and is processed into fibers, and then blended with cotton fibers in proportion.

This is the new technology introduced by the red bean group. In July this year, Taxus NEW

It has been identified as a new product at the provincial level.

"Bauhinia" can be pformed from a traditional printing and dyeing enterprise with serious pollution and difficulty in operation to the development and popularization of new green materials, such as jute planting, fiber refinement, spinning, fabrics, clothing and so on, and has more than 500 patents. It is due to the strength of science and technology.

These textile and garment enterprises engaged in traditional industries can repeatedly break through the market predicament, and technological innovation has become the driving force.

In the first 8 months of this year, the sales revenue of the 5 independent brands of the red bean group increased by 20%. The jute products developed by Bauhinia Flower not only can alleviate the problem of the shortage of textile raw materials, but also form a more complete industrial chain, thus achieving the industrialization of jute industry.

At the current clothing festival, Bauhinia has signed a green alliance with 28 furniture companies to jointly develop and sell environmentally-friendly products with the green jute brand as the main material.

Transformation plans are becoming more personalized.

Under the background of rising cost and low demand, a traditional industry with a scale of more than one trillion yuan has been a topic of great concern for the current fashion festival.

Li Xueyong, governor of Jiangsu Province, went to the scene of the costume festival to prescribe the prescriptions.

"Practice has proved that pformation is not" changing careers or changing careers ".

Li Xueyong's words tell us the true meaning of Jiangsu's pformation and upgrading of the textile and garment industry.

"All kinds of costs are rising, and the development of large labor-intensive enterprises in South of Jiangsu is facing challenges."

Zhou Haijiang, President of the red bean group, said that red beans not only survived but also lived well. In the first 8 months of this year, the sales revenue of clothing industry increased by 20%, and the tax revenue increased by 29.1%.

This is due to the cultivation of independent brands and the establishment of R & D institutions and stores.

Zhou Haijiang believes that brand owners can master the leading power of international division of labor and have their own brands to truly have the "world first". Transformation and upgrading means pformation.

In the face of cost pressures, Bosideng group is exploring another path.

According to the chairman of the company, Gao Dekang (micro-blog), while consolidating the domestic market, the group accelerated the pace of internationalization. The flagship store opened on the eve of the London Olympic Games and built more than 80 chain stores in the three islands.

The effect of "going out" of traditional industries has led the industry to see the charm of pformation.

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Common difficulties, personality solutions.

In the face of the difference between domestic and foreign cotton (19505, -45.00, -0.23%) raw materials, Dasheng group improves the proportion of non cotton fiber and reduces its cost to make profits. Sun Group, from its positioning as an international first-line brand clothing, provides supporting services to a strategic alliance with international brands, and ultimately creates its own high-end brand, and realizes the pformation from resource dependence to innovation drive. Hai Lan group uses innovative business mode to set up 2400 stores in the whole country to achieve sales revenue of 9 billion yuan, and Aston apparel enhances R & D design and increases the category of styles, and sales in the first half of this year increase by nearly 30%.

Innovation and pformation has made Jiangsu's traditional textile and garment industry a vibrant "sunrise industry".

Facing the pressure of business environment, the two main aspects of optimizing international and domestic markets and pferring production bases to solve the contradiction between cost and market have become the first choice of Jiangsu textile and garment enterprises.

"Although the path, mode and effect to tackle difficulties are not the same, the good thinking and good countermeasures of textile and garment enterprises have strengthened our confidence in promoting the pformation and upgrading of traditional industries."

Li Xueyong pointed out that textile and garment industry is the traditional dominant industry and important livelihood industry in Jiangsu. The scale is among the trillions, and the world famous brand, China famous brand and well-known trademark are among the highest in the country.

To promote industrial pformation and upgrading, from the perspective of the whole province, it is to accelerate the pformation of Jiangsu's clothing province to a strong garment province; from an enterprise point of view, it is to enhance competitiveness.

Li Xueyong said: "under the current circumstances,

There will be no way out for the garment industry without innovation and pformation. We should make full use of the pressure of developing environmental changes, constantly develop new technologies and products, and speed up the upgrading of the industrial chain and value chain.

At the same time, we should focus on enterprise main body, innovation drive, market development, brand construction and structure optimization, and do strong textile enterprises. "