Li Ning Co Will Still Focus On The Sporting Goods Market.

In the external speculation that "Li Ning Co will pform to real estate", the Li Ning Co first guessed this response.

In October 18th,

Commissioned by his agent to deny rumors of a pition to Real Estate Company, Li Ning Co said, "the company's focus on China's sporting goods market has not changed and the future will not change."

Lining: still focus on sporting goods market.

In October 17th, after the suspension of two trading days, Lining resumed his trading. At the same time, he announced that Victory Mind and Dragon City had sold 266 million 374 thousand shares of Li Ning Co shares to the extraordinary China, accounting for 25.23% of the total issued share capital of the company, with a total price of HK $1 billion 400 million. After the completion of the paction, Victory Mind and Dragon City no longer hold Li Ning Co shares.

Because the real estate and sports community is now an important business of the extraordinary China, and the sporting goods market is facing bottlenecks, Li Ning Co's action is interpreted by many analysts as pforming into Real Estate Company.

Li Ning Co denied this: "after more than 20 years of development, its business model has been clear and stable, and the company focuses on China.

The goal has not changed and the future will not change. "

At the same time, Li Ning Co reiterated their position: "in the future, we will consolidate Lining's status as the leading brand in the domestic sports apparel industry through world-class brand and retail management capabilities, and inspire people's desire and strength to break through with sports."

Li Ning Co told Tencent finance that the equity swap deal is a commercial decision between Lining himself and the extraordinary China. There is no significant change in Li Ning Co's direction and future business policies and strategies.

At present, the mode of cooperation between Li Ning Co and the extraordinary China is not yet known, and Li Ning Co is very cautious about this issue. They say that although there is no agreement with the extraordinary China on this paction, it will straighten out the shareholding structure of the two companies in terms of resource sharing and synergy.

The diversified business platform of the extraordinary China will give Li Ning Co sports.

Business provides potential room for expansion, and the potential development prospects of Li Ning Co through the deep changes that are being pushed forward will also benefit the extraordinary China from shareholders' perspective.

Lining: Trading aims at synergy.

Li Ning Co's pformation is underway. Cooperation with the extraordinary China will take a long time to discern the clues, but it is hard to predict whether it will succeed.

Therefore, more investors will focus on whether or not the major shareholders will reduce this view.