2013/2014 China Fiber Fashion Trend Released
< p > after last year's first release of < a href= "http://www.91se91.com/news/" > fiber trend > /a >, the China Chemical Fiber Association, the Ministry of consumer goods of the Ministry of industry and information technology, Donghua University and the national textile and chemical fiber product development center will continue to jointly publish the 2013/2014 Trend Report on China's textile industry.
Last year, what kind of impact has the trend of fiber trend released? What is the significance of this year's trend of fiber trend for the entire textile industry? With relevant questions, the reporter interviewed Duan Xiaoping, President of China Chemical Fiber Industry Association.
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< p > reporter: during the China International yarn exhibition held in Beijing in 2012, the China Chemical Fiber Association and the consumer products division of the Ministry of industry and information technology jointly released the 2012/2013 China fiber fashion trend report.
The move has been widespread in the industry. Over the past year, the topic of fiber trend has often been mentioned in the industry.
As a major distributor of fiber trends, how do you evaluate this activity and its impact in the industry? < /p >
< p > Xiaoping: as we all know, our country's < a href= "http://www.91se91.com" > chemical fiber industry < /a > has undergone rapid development and accumulation for more than thirty years. The overall level of China's chemical fiber industry has developed to a certain level whether from the internationalization of the market environment, the multipolarization of market competition, the diversification of products to Xinhua, the diversification of marketing methods, or the standardization of policies and environmental laws and the matching of government functions.
China's chemical fiber production accounts for 65% of the world's output. Chemical fiber varieties cover almost all varieties. The main chemical fiber technology and equipment have reached the international advanced level and have a complete chemical fiber industry chain. Without doubt, China has become the world's largest producer of textile, the most complete and competitive textile and chemical fiber manufacturing industry.
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In order to move forward from big country to powerful country, the whole industry and enterprises should use innovative ideas to speed up the pformation of development mode and development path, cultivate and form new competitive advantages with innovation, quality, brand and service as the core, and form a strategic consensus on the industrial chain and value chain rising from low end to high end. P
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< p > in the outline of textile power, it is very important to mention that the brand power is strong. In 2012, China Chemical Fiber Association released 2012-2013 of China's fiber fashion trend to the whole industry. It is an important measure to start upgrading the value of China's textile industry chain from raw materials.
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< p > chemical fiber Association as the maintainer of the market order of chemical fiber, the supervisor of enterprise behavior, the leader and promoter of the technological progress of the industry, the Chinese fiber fashion trend jointly launched by the Ministry of industry, the Donghua University and the textile product development center is an innovative thinking of the brand development strategy of the industry, and an important measure to start upgrading the value of China's textile industry chain from raw materials.
This activity is a booster for cultivating brand and promoting brand building.
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< p > the release of the textile fashion trend is aimed at delivering the latest, the most advanced and differentiated products in China. It also pfers the leading international chemical fiber products to downstream manufacturing enterprises. It combines the trend of textile fashion with the downstream fashion trends such as yarn, < a href= "http://cailiao.sjfzxm.com/Matertial/ show/default.aspx" > fabric > /a, clothing, etc., which is conducive to the recognition and recognition of end-users, and promotes the development of the textile industry chain to new products, changes the direction of stimulating demand for innovation, promotes the overall upgrading of the value chain, improves the overall competitiveness of the industrial chain and the contribution rate of the fiber brand to the development of the textile and chemical fiber industry, enhances the international competitiveness of the Chinese brand, and enhances the international image and influence of "made in China".
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< p > since last year's first China fashion trend was released, it has received wide attention from all walks of life and has been widely praised by the majority of chemical fiber enterprises and downstream enterprises.
From this year's enthusiasm for reporting products, we can see that this activity is recognized by enterprises.
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This year, during the launching of China's fiber fashion trend, the chemical fiber Association launched the China fiber Museum for the first time at the yarn exhibition. In which the "Sheng Hong cup fiber space creative competition" was launched. The reason why the enterprise named its support activities is the significance and role of the enterprise in releasing the activities of the fiber trend. It has reached a high degree of consensus with our sponsor. If the whole industry is better, the enterprise can get more benefits in a good atmosphere. P
Through activities, we can carry forward well done enterprises and enterprises, and the whole industry will be better.
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< p > the release of fiber fashion trend is conducive to achieving better integration in all aspects of the industrial chain.
The combination of fiber fashion trend with yarn, fabric, clothing and other downstream fashion trends is conducive to better play the overall advantages of the textile industry, so that China's textile industry's international competitive advantage is more obvious.
The release of fiber fashion trend will play a positive role in promoting the upgrading of China's textile industry from the integrity of industrial chain to the improvement of value chain.
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