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    Fan Kong Global Music Cooperation And Development To Create China'S Clothing Brand Internationalization

    2013/5/20 11:01:00 19

    FanGlobal MusicClothing Brand

    "P" recently, van gentry announced that it was working with Universal Music Group, the world's largest music label, to sign a joint development agreement for its peripheral products.

    It is understood that every guest has become the first brand in China to win universal music's star, < a href= "http://www.91se91.com/" target= "_blank" > clothing < /a > cooperative development license.

    < /p >


    < p > this cooperation includes all the international superstars and classic bands of universal music, European and American pop queen Lady Gaga, pop king Michael Jackson, American pop star Justin Bieber, rap singer "ruffian Eminem" Eminem and other individuals; bands include "rolling stone" band, British national treasure class opera rock and roll originator group "Queen" band, punk sky group Green Day, etc.

    < /p >


    "P", who is responsible for all customers, said that in 2012, all customers opened a sub station in Vietnam and achieved good results. In 2013, the organization adjustment of all customers has become the focus of the future development of all customers.

    This cooperation is the cooperation authorization of the international official organization after getting NBA, Disney and Chelsea. It is also an important token of the internationalization of the brand. The combination of the van guest and the world's top fashion giant will be the milestone of the internationalization of Chinese clothing.

    < /p >


    < p > fans' economic value and star clothing copyright have always had huge market space in foreign countries.

    For example, Lady Gaga's concert in New York is worth tens of millions of dollars worth of fans' economic value.

    With the enhancement of copyright awareness in China, the standard of online shopping market has gradually emerged.

    The choice of universal music and the cooperation with customers show that fans' economic value and star clothing copyright have formed a market in China.

    This cooperation has not only made clear the copyright, but also gained good fans' economic benefits.

    < /p >


    It is not surprising that P has received frequent official authorization from international enterprises.

    Lu Zhenwang, an e-commerce analyst, said: "the Internet brand attribute of all customers makes international organizations and brands more willing to choose all customers as an attempt to China's Internet market. The 30 million purchase of users and the huge clothing network operation system are the most important brands of these international brands."

    < /p >


    < p > "China's contemporary a href=" http://www.91se91.com/ "target=" _blank "> dress" /a "trend is always following the west, China has not yet affected the international clothing brand, everyone should catch up.

    In the just concluded mobile Internet Conference, Chen said so.

    Internationalization is not simply going out, but how to get out of the country has become the focus of all customers.

    Fan Kong brand leader also introduced that customers agree with the fashion influence of the global giants, which is the same as the product concept of anyone who wants to create a certain fashion.

    The global recognition of the popularity and brand culture of all customers, and the cooperation with universal music, also helped the customers to enter some markets which were greatly influenced by Europe and America, such as Russia and India.

    < /p >


    < p > for this reason, Ye Qizheng, editor in chief of the fashion industry and editor of the tidal wave network, also agreed.

    Ye Qizheng said that all customers are familiar with the psychological characteristics and consumption trends of young users. Through the cooperation of music stars, they are in line with international fashion culture, showing their opening up of their own brand design ideas and integrating the elements of international popular culture. We believe that customers will get more and more international recognition and fashion consumers' recognition.

    < /p >


    P, as the fast fashion brand of the Internet, has been committed to creating fashionable, youthful and personalized brand tonality. Most of the users are college students and young white collar workers. Whether they are brands or radiating groups, the stars and a href= "http://www.91se91.com/news/ index_h.asp" Universal Music /a are born with a high degree of integration.

    This may also be an important reason for the two sides to cooperate.

    < /p >

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