Haining China Leather City Achieves Global Allocation Of Resources

< p > recently, Haining China a target= "_blank" href= "http://www.91se91.com/" > leather < /a > City 56 leather production and operation enterprises, formed an international brand cooperation delegation to Italy, signed a strategic cooperation agreement with Marta Latta handicraft Federation and Italy baseblu company.

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< p > among them, Haining China Leather City and Haining Leather Association signed a letter of intent with the Marta Latta handicraft Federation, to support the exchanges between the two leather goods enterprises and strengthen the established cooperative relationship.

Haining China Leather City Limited by Share Ltd and baseblu company signed a letter of intention of cooperation, the company agreed to carry the brand in the leather city to carry out operation.

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< p > > upper fashion, Wei Ma Shi, Omnitest leather, a target= "_blank" href= "http://www.91se91.com/", "dress less than /a", fashion bag and so on, 7 Haining enterprises signed a cooperation agreement with the enterprises of martata, these enterprises will become the Chinese agents of Italy related brands, and will carry out deep level industrial cooperation.

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< p > "China's traditional a href=" http://www.91se91.com/news/index_c.asp "> manufacturing industry < /a > in order to truly realize pformation and upgrading, we must achieve the global allocation of resources in various aspects such as strategy, management, brand, design, production and so on through cooperation with all industries such as Europe and other developed economies.

Chairman of Haining leather city of China has appointed law.

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< p > it is understood that Ma Chi La tower is located in the middle east coastal area of Italy. It is Italy's main leather a target= "_blank" href= "http://www.91se91.com/" > shoes < /a > leather production base. There are 2600 leather products manufacturing enterprises, which account for 1/3 of the total output of the country.

It is reported that the local industry has responded positively to the industrial cooperation from China. After the Haining China Leather City international brand cooperation delegation arrived at the site, the martlata handicraft industry association organized a small leather exhibition specially for its members to facilitate exchanges and discussions between the two enterprises.

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< p > Italy baseblu has more than 30 years of mature brand management experience. Its agents include more than 170 excellent brands in Italy and other European countries such as Hermes, Dior, Burberry, Prada, Armani and so on. Milan Vallee Ze's luxury street shops are mostly run by their camps.

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< p > reporter learned that as China's "a href=" http://www.91se91.com/news/ "leather industry < /a" leading, Haining leather city and Europe's deep industry cooperation has been planning and operation for many years.

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< p > as early as 2007, Haining leather city signed a contract with Copenhagen, Denmark, and established the Copenhagen Haining fur college to establish a normalized international exchange training mechanism for Haining leather enterprises and < a target= "_blank" href= "http://www.91se91.com/" > designer /a.

Last September, on the Sino foreign leather industry cooperation development forum and the second annual meeting of China Leather City Brand Alliance, representatives from leather industry associations from Spain, Turkey, Italy, Korea and other countries signed a cooperation agreement with Haining leather city.

At present, Danish Copenhagen fur, North American Fur Association and American legend have established the perennial ties with Haining leather city of China. Professional personnel are sent annually to Haining designers for training guidance.

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< p > it is also understood that the European brand hall, located in the Plaza of Haining China leather city flagship store, will open in the second half of this year.

Prior to this, Italy, Turkey Aegean leather and leather products export association, Turkey leather Promotion Association, Turkey Usak Leather Manufacturers Association visited Haining China Leather City, and the two sides hit it off and reached a consensus: brand 100% came from Italy or Turkey, and was checked by the relevant association; 100% of the products came from Italy or Turkey, so as to ensure the purity of the brand.

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The Sino EU cooperation of < p > a href= "http://www.91se91.com" > leather industry < /a > has also brought new opportunities for Chinese local enterprises.

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Luo Guoqing, general manager of P fashion, said that through this docking activity, he has established formal cooperative relations with 3 Italy enterprises and has reached a cooperation intention with 8 other enterprises.

The first order product is nearly 6 million yuan.

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Zhang Haihong, general manager of P, said that preciseness, creativity and culture are the essence of Italy's manufacturing. Therefore, "madeinltaly" has long been a fine, high-quality and honorable pronoun.

After implementing the idea, management, marketing and other aspects through product agents, the next step will be to consider mergers and acquisitions in Italy, to achieve "Chinese brand, Italy manufacturing".

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Lin Yi, Secretary of the Haining municipal Party committee, hopes that Haining China Leather City should further innovate ideas and methods, seize the current situation of world economic development, especially the European commodity market, give play to the advantages of leather city, promote the project practically according to the goal of building the world shopping paradise, encourage local enterprises to change their ideas, increase cooperation with European leather, < a target= "_blank" href= "http://www.91se91.com/" and "clothing /a" enterprises, enhance the quality of enterprises from the perspective of joint venture, cooperation, reorganization and merger, take the road of pformation and development and take the road of internationalization.

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