It Is Only Useful For Entrepreneurs To Implement Their Measures In Mind.

< p > in the whole a target= "_blank" href= "http://www.91se91.com/" > clothing < /a > industry is facing many pressures such as sales slump, stock increase and franchisee's confidence being frustrated. Zhejiang Pepe Bea Bea a target= "_blank" href= "http://www.91se91.com /" > dress limited company is busy developing the market.

Recently, the responsible person of the company is negotiating to rent a four storey storefront with more than 500 square meters of Wuxi Chong an pedestrian street, and open a one-stop shopping center for children.

According to reports, in the first five months of this year, Pepe Bea Bea has added nearly 80 stores, and new stores are still open, and franchisees are full of confidence.

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< p > "these two months, we are going to open a marketing center in Zhengzhou, Henan, and officially start the process of developing the northern market."

Pepe Bea Bea, manager of marketing department Wu Jun, has been running around since the beginning of spring, like four or five colleagues in the same department.

He said that this year obviously felt different. There are many new stores open every month, and everyone in the sales department and marketing department is very busy.

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< p > is an old brand enterprise of children's clothing in our city. It has set up more than 600 stores in hundreds of cities across the country.

In order to speed up brand development, in the past two years, Bei Yi Yi has made a lot of efforts, including setting up R & D centers in Xuhui District, Shanghai, making products, strengthening channel management, market research, effectively handling and controlling inventory, increasing terminal support and expanding the market.

In particular, in the terminal development, we changed the way of "Brand Company shipment, franchisee sales", but really joined franchisees as partners to help franchisees make development plans, so that some single store excellent franchisees, and also have the opportunity to become major customers, and brand growth together.

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Li Mingguang, one of the agents in Jiangsu, is p.

Not long ago, Li Mingguang opened a more than 120 square meter store in Suzhou.

This is the sixth store that he has opened in Jiangsu since last year.

He was originally an ordinary town agent in Kunshan, Jiangsu.

After successfully running the first store, he planned to buy a new house in his old home in Wenzhou.

But since last year, the company has issued a series of supportive policies, and after considering the company's inventory control and product research and development, he decided to postpone the purchase of housing and change the funds to develop new markets.

So he formally upgraded from a town agent to an important regional agent in the middle and southern parts of Suzhou, Wuxi, Nanjing, Taizhou and Yancheng.

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< p > it is reported that since last year, Pepe Bea Bea has developed 8 regional excellent franchisees like Li Mingguang.

This way of cooperation not only brings out excellent terminal talents to the company, but also makes the company more confident.

In April of this year, the sales quota for the autumn winter clothing products was over 30%, and at the same time, it received more than 100 applications from all over the country.

In the 1-4 months of this year, sales increased by 15% over the same period last year, while inventories dropped by nearly 50% over the same period last year.

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< p > Pepe Bea Bea Huang Shiyi, chairman of the board of directors, said that in recent years, the brand competition of children's wear has begun to intensify, and is also the time when a number of excellent brands can stand out.

Pepe Bea Bea has done well in the past ten years and will accelerate the pace of development in the next few years.

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< p > < strong > reporter's notes < /strong > < /p >.

< p > < strong > do the main business of the "dispenser" < /strong > /p >

There is a thick training note beside Huang's table at P.

In his impression, Huang Shiyi is always a master in charge of his main business.

Recently, he is busy recharging himself, taking part in various kinds of learning and training, and still busy with how to promote equity incentive mechanism, so that employees, suppliers and franchisees grow together.

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< p > for Huang Shiyi, his life began to change when he opened the first children's clothing shop 10 years ago.

"Bei Yi Yi" has become the cause of his heart.

As one of the earliest children's clothing brands in Wenzhou, Pepe Bea Bea may not be the fastest growing brand, but he has been steadily moving forward in the market in the past ten years.

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< p > in Pepe Bea Bea's store, we will see that this brand is improving every year in his new product launches every season.

In progress, what I see is the persistence of his boss.

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< p >, however, Huang Shiyi became an early master.

Let his group of energetic young people go to the front line to give them a bigger stage.

Huang Shi Yi is very idle, because he has no other business to catch up with, and he seldom sees him in all kinds of social occasions.

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< p > it is precisely in this "Shou" and "release", Huang Shiyi with Pepe Bea Bea all the way forward steadily.

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< p > < strong > entrepreneur's voice < /strong > /p >

< p > < strong > the measures to be implemented to the enterprise are useful only < /strong > /p >

< p > whether it is policy or measure, it is really useful if it can be implemented to every enterprise one by one.

I hope there will be more in the future, such as the 100 journalists to enter 100 enterprises such a one to one implementation, service mode.

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