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    Zhengzhou'S Clothing Giant Wants To Break Through The Real Estate Industry

    2013/7/11 22:24:00 17

    Garment IndustryGarment IndustryClothing Trade AssociationZhengzhou Garment Industry

    < p > Zhengzhou's service enterprises are eager to enter the real estate < /p >.


    Shortly before the "P", the Zhengzhou chamber of Commerce and industry "a target=" _blank "href=" http://www.91se91.com/ "clothing" /a "Chamber of Commerce organized a different conference, attended by dozens of garment enterprises from Zhengzhou.

    What is more concerned about the outside world is the topic of this conference, the first shareholder meeting held by the Henan Sheng Rui investment company, which was led by the Zhengzhou Federation of Commerce and industry clothing trade association.

    < /p >


    < p > Henan Sheng Rui Investment Co., Ltd. was founded by the Zhengzhou Federation of Commerce and industry clothing association, with a registered capital of 5 million yuan and 50 shareholders of the first phase.

    Most of the shareholders came from the leading enterprises in Zhengzhou's clothing industry, such as Meng Shu Ya, Ya Li Da, Sen Sen, ESEY, pan Mei a target= "_blank" href= "http://www.91se91.com/" > dress < /a >, Yuantong < a target= "_blank" href= "http://www.91se91.com/" > textile > City "and so on, there are several real estate development companies and investment enterprises.

    < /p >


    < p > at the meeting, Jin Quanfu, chairman of the company and Zhengzhou a href= http://www.91se91.com/news/index_c.asp, said that after decades of development, the development of Zhengzhou's clothing industry has reached a bottleneck.

    The old generation of clothing has painstaking efforts for the garment industry, but most of their children are unwilling to engage in the industry again, facing the awkward situation of no succession.

    How to break the situation? Setting up an investment company may be a useful attempt.

    < /p >


    < p > Henan Sheng Rui Investment Co., Ltd. was established successfully.

    Jin Quanfu said, according to the needs of their own development, and draw on the successful experience of local chambers of Commerce, we all agree with the idea of setting up a Real Estate Company.

    After several months of preparation, the new company was established.

    One of the shareholders explained that all the stocks were large in the clothing industry, and they all wanted to do some real things together, but the ability of an enterprise was limited.

    Jin Quanfu said that the establishment of such a company is conducive to seize opportunities, seize the opportunity to develop, build a new platform for the sharing of human connections and conspiracy of development, which is conducive to the sharing of resources, the development of the group, and also help to strengthen the economic strength and strive for policy support.

    < /p >


    P, a shareholder member, revealed that as an investment company, Sheng Rui did not rule out the possibility of entering the real estate industry.

    But it is certain that the real estate they enter is mainly commercial real estate, or around a href= "http://www.91se91.com/news/" > garment industry < /a >.

    < /p >


    < p > Jin Quanfu revealed that although the company has just been established, many companies have come to cooperate with them. They are discussing cooperation with Henan network trade port and Zhengzhou clothing building. In the second half of this year, one or two big projects will be officially unveiled.

    < /p >


    < p > < strong > many domestic enterprises "cross-border" real estate < /strong > /p >


    < p > in fact, although the real estate industry is subject to policy control, it still can not stop the capital from getting into the real estate industry.

    "Real estate is like" Tang Seng meat ", everyone wants to come.

    The central enterprises think that the state-owned enterprises want to make home appliances, and clothes, < a target= "_blank" href= "http://www.91se91.com/" > shoes "/a" hat enterprises want to.

    In this regard, many people in the industry repeatedly sigh.

    < /p >


    < p > in 2011, when the so-called "golden nine silver ten" in the real estate industry was hard to come to the surface, a href= "http://www.91se91.com" > clothing > /a >, minerals, medical, food, electrical appliances, IT and other industries all entered the real estate industry.

    Such as Shanshan, Wuliangye, Diao, Changhong, Gome, Alibaba and other "non bank housing companies", have emerged in the downturn of the property market.

    According to incomplete statistics, more than 50 billion yuan has been invested in the real estate sector during that period.

    < /p >


    < p > take YOUNGOR as an example. Although YOUNGOR's real estate plate is not optimistic by the outside world, employees who have been proud of clothing manufacturing in YOUNGOR group now enjoy the profits of their real estate sector.

    Data show that as early as in 1992, YOUNGOR began to set foot in real estate development. In 2007, it won the first block in Hangzhou with 1 billion 476 million yuan, holding the land king.

    This high-profile clothing manufacturer entering the real estate industry in Hangzhou has become the topic center for a while.

    YOUNGOR's first half of 2010 annual report shows that its income in the real estate sector has reached 1 billion 600 million yuan.

    It can be seen that the real estate industry has brought profits temptation to a garment production enterprise.

    < /p >


    < p > last October, Li Ning Co and extraordinary China announced separately that the extraordinary China plans to spend HK $1 billion 359 million to buy about 25% of Li Ning Co shares.

    At that time, the industry believed that Li Ning Co's financing action was intended to enter the real estate industry.

    The same year in September, Semir group and Huarun land [latest profile] in Wenzhou jointly took place, by virtue of its 49% stake in the consortium, Wenzhou Huarun the Mixc became the "two masters".

    < /p >


    < p > cross-border operation of real estate, which seems to be no new topic in China.

    But for Zhengzhou a href= "http://www.91se91.com" > garment industry < /a >, this is indeed a new topic.

    < /p >


    < p > < strong > is it difficult or driven by profit? < /strong > /p >


    < p > why should we consider the "cross-border" not familiar with the real estate industry? A shareholder of Henan Sheng Rui Investment Co., Ltd. explained that the wholesale market near Zhengzhou Railway Station is being relocated and hundreds of thousands of merchants are facing diversion.

    It is against this background that the famous enterprises in these garment industries think of buying a piece of land through cash in order to make a real estate item related to clothing.

    Of course, profit is not their sole purpose, but more importantly, they want to do something for the clothing industry.

    < /p >


    < p > reporter understands that at present, enterprises entering the real estate industry are full of expectations for the future of the real estate industry, and some are looking for new profit growth points for their own reasons.

    < /p >


    < p > there are also experts who believe that from the perspective of the environment, real estate is indeed regulated frequently. However, compared with other industries, it is still attractive to enter the real estate industry.

    A simple truth is that only the most demanding items will be issued by the administrative regulation of the purchase order. If the industry is not good enough, what industry is good to do?

    < /p >


    Liu She P, a professor at Henan University of Economics and Law, believes that cross-border entry into the real estate industry has not come into being in the recent stage, but it has already appeared since 5 years ago, because real estate is a capital depression and a lucrative industry.

    Capital gains profits, where money is invested, which industry has money to earn, and money from all sides flows to this place, which has always been regarded as a profiteering industry.

    Although many companies are shouting that profits are not as good as those of the year, profits are still higher than those in other sectors such as commerce and textiles.

    < /p >


    < p > look back at the domestic "a href=" http://www.91se91.com > clothing industry < /a >. In recent years, the domestic garment industry has not been very prosperous, with low profit margins plus inventory pressure, making the entire garment industry plight.

    Insiders told reporters that the association of garment manufacturers in Jiangsu and Zhejiang has long turned their eyes on the high profit industries other than clothing. This is also a supplement to the current downturn in the clothing industry.

    < /p >


    < p > however, many of Zhengzhou's a href= "http://www.91se91.com" > garment enterprises < /a > do not admit that they are facing difficulties at present. They have always insisted that the inventory of Zhengzhou garment enterprises has been in the controllable range, and there has not been any other domestic enterprises' inventory difficulties.

    < /p >


    < p > as for the operation of the investment company, the responsible person of Zhengzhou Federation of Commerce and industry clothing revealed that now the company's development direction is to participate in high quality projects with high return on investment, invest in potential companies and participate in Zhengzhou's industrial structure adjustment and industrial upgrading. Participation forms can be varied, and the shareholders of the company also include real estate enterprises, so there is no phenomenon of laymen doing real estate.

    < /p >

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