The Nine Bru Wang Brand Takes The Lead In Taking The Step Of Reform.
Sponsored by the nine Mu Wang Group, the "Taiwan retail business expedition" participated by the top management of many retail businesses such as Guang Bai department store and Tianhong Department store. The delegation consists of 18 members, headed by Mr. Lin Congying, chairman of the nine Mu Wang Group.
The 6 day trip was very compact, and the members of the expedition traveled almost everywhere in the shopping centers of the main shopping centers in Taipei and Kaohsiung. Accompanied by Chen Wenbin, a senior consultant of retail industry in Taiwan, he visited Taipei CITYSUPER supermarket, the Pacific SOGO, the breeze Plaza of Zhong Xiao business circle, Xinguang three Yue, Xinyi culture and Xinyi flagship store of Xinyi business circle, 101 shopping centers, Beijing station department store, Kaohsiung Yida world orlies and so on. Each place will have the corresponding senior executives to receive, explain and exchange. On the first day and the last day, they also held the "high-end commercial forum on both sides of the Taiwan Strait" and "Taiwan exchange Salon", so that the cross-strait retail executives and experts can fully communicate.
In fact, in recent years, with the gradual opening of the Taiwan region to the mainland, similar business visits are also increasing. But many of the so-called investigations are ultimately formalistic. They do not travel the truth in the name of investigation.
This time, the difference between the nine herd Wang delegation is that with the help of the business platform of the retail portal and the business network, the professional retail consultants and the executives of the inspection units will be brought in. The inspection will be combined with the two forms of the forum, and on the basis of on-the-spot investigation, further exchanges and discussions will be conducted. This gives the business inspection a more real meaning.
What's more, such an inspection project for the entire retail industry is initiated and planned by a brand dealer. What is more common is the form of collective training for retailers to enter their stores, and this activity is organized by the brand dealers, and it is a kind of innovation to organize department store retailers to participate. At the same time, it also reflects the vision and pattern of the enterprise from the side.
Now the traditional retail industry is going through an unprecedented cold winter. In this way, is it still necessary to maintain a face to face position as a department store retailer and a brand seller of Party B? Can you adjust your posture and become a "back to back" partner? Jomoo Wang Kewei took the lead in this step.
As the Vice Minister General Yan Sheng Hua, who participated in the inspection, said, "everyone knows that business is hard to do. But how can brands and retailers do business? First, there must be a consensus, and the two is innovation. This is the two point. Organizing cross-strait forum to organize retailer training and investigation is an innovative measure of "tug of heating". In the "talk and talk", a consensus has been formed to work together in the market. This is another innovation. The formation of the same concept, consistent pace, it is easy to "winter", and easy to "meet the spring".
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