Shenzhen Fashion Brand Develops Rapidly. 15 Brands Participate In This New York Fashion Week.

2014 New York spring and summer fashion week will be staged in New York, USA on September 5th -12 to promote Shenzhen. clothing As the brand moves towards the international market and strengthens Shenzhen's fashion industry and international exchanges and cooperation, Shenzhen fashion Legion will debut for the first time in the 5 years of the London Fashion Week in the UK. It will debut in the world's largest fashion week, the main venue of the 2014 New York spring and summer fashion week. This is also the largest fashion activity in Chinese cities overseas.

New York fashion week, which began in 1943, is the largest fashion week in the world and the largest fashion week in the world. It is also known as the four fashion week in Paris, Milan and London Fashion week. Beginning in September 5th, at the invitation of New York fashion week organizers, the Shenzhen garment delegation jointly organized by the Shenzhen Municipal People's government, the Shenzhen economic and Trade Information Committee and the Shenzhen garment industry association will flash on the 2014 New York spring and Summer Fashion Week held in New York, USA, and carry out the "fashion Shenzhen" series of economic and trade activities.

The event was supported by the Chinese Consulate General in New York, the permanent mission of China to the United Nations, the FGA and IMG fashion group. Representatives of the Chinese Consulate General in New York and the permanent delegations of China to the United Nations, New York government officials, business elites, fashion media, fashion buyers, retail giants and fashion brand management agencies will attend a series of activities.

　　 Shenzhen's fashion industry has developed rapidly in recent years.

Shenzhen is China's first special economic zone, the "window" of China's reform and opening up, leading the wave of China's economic reform. Shenzhen is also one of the most developed cities in China's fashion industry. At present, there are more than 3000 garment enterprises in Shenzhen, more than 800 private brands, and more than 350 thousand employees. Last year, the output value reached 26 billion 200 million yuan, and nearly ten billion US dollars were exported. About 5 to 6 of the 10 garments sold in shopping malls in China's first tier cities come from Shenzhen.

Thanks to the geographical advantages of neighboring Hongkong, Shenzhen entrepreneurs pay great attention to learning from the styles and ideas of French Paris and Italy Milan fashion designers, and many brands employ internationally renowned fashions. Designer Cooperation, take the lead in keeping pace with fashion trends and firmly grasp the trend of international fashion development, has become a common practice in the fashion industry of Shenzhen. It has become a current mode of brand development in Shenzhen, and the overall R & D and design level of Shenzhen fashion industry is in the leading position in China.

　　 15 Shenzhen brands take part in this New York fashion week.

ELLLASSAY, Deng Hao (Denghao), pink wardrobe (BBLLUUEE), Fanthno (Versino), Mu Lan (MORELINE), Ji Houfeng (Season Wind), Li Qi (LIZZY), Tarmar (TEMAR), Xiu Yi (SHOWY&CO), Doudou (BEANS), Ben Nei Shi (BENNIS), Kashmi A (E), ancient Yan (H), Wei, and tone (15), and so on, the top brands of the famous Chinese fashion brands in Shenzhen are first appearing in New York fashion week. These brands are fashion brands with certain popularity and influence in China and Asian markets.

ELLLASSAY, a fashion show in fashion week, has opened more than 300 stores in China and Southeast Asia, and its sales continue to grow at an average annual rate of 30-50%. The Carlyle Group has been injected with RMB 150 million yuan; the seventh China's 500 most valuable brand list released by the world famous appraisal agency, the world famous brand laboratory, has been upgraded to 1 billion 593 million yuan by ELLASSAY, and has been the only Chinese women's clothing brand that has been selected for three consecutive years.

Another popular designer brand Deng Hao (Denghao), its chairman and artistic director, is China's top ten. Fashion Designer Deng Hao has been working hard for years to study the unique knitting technology of tattoo, which has been welcomed by the industry and the market. The products are sold to Hongkong, Taiwan, Japan, Korea and other countries and regions. She has won many awards such as the best costume design award in China and the best costume designer award in China.

　　 Shenzhen fashion group takes part in London Fashion week for 5 consecutive years.

Through participating in international fashion events in recent years, it has promoted the fashion industry in Shenzhen worldwide and promoted the transformation and internationalization of the industry. Shenzhen has been organizing five consecutive London Fashion Week, hosting the largest and highest fashion activity in the London Fashion week history. Former ambassador to the United Kingdom, Fu Ying, Ambassador to the United Kingdom, Mrs. Liu Xiaoming and Mrs. Hu Pinghua, Mr. Cong Ying Wu, the temporary agent of the British Embassy, Mr. CEO Phillips of the Sino British Trade Association, the senior department store of London, such as the British investment and trade department, Manchester City University, Saint Martin college, London Fashion Institute, Harold, Li Bai Ti, and a large number of top British designers including the British Fashion Week director John Walford attended the event, which caused a great shock in the British media and fashion industry.

　　 The first appearance of New York fashion week is remarkable.

The fashion week in New York is another step for Shenzhen fashion industry to carry out extensive exchanges and expand its popularity with its international counterparts. The "creative Shenzhen" campaign will showcase the top achievements of Shenzhen in the field of fashion design to the American fashion industry, the media and the public. Clothes & Accessories The trend of culture and fashion is to attract the most influential fashion buyers, retail giants, fashion brand executives, senior fashion critics and fashion media in New York and other parts of the United States. This will bring valuable potential business opportunities for Shenzhen fashion designers and designers in New York fashion week for the first time.