Join The Brand Clothing Store To Be Optimistic About Five Aspects.

< p > for investors, choosing a good brand is the key to successful opening a shop, and also the key to the success of a business. Facing the brand a target= "_blank" href= "http://www.91se91.com/" > clothing > /a > industry market, it is very important to choose the right brand among many brands. Especially investment novice. Here is to remind investors to choose "a href=" http:// www.91se91.com/news/index_c.asp > clothing brand < /a > five points need to be considered, so as to better start their own clothing store business, and also better manage their own clothing store. < /p >
< p > < strong > we need to understand the popularity of the < a href= "http://www.91se91.com/news/" > brand < /a > < /strong > /p >
< p > first, what is the popularity of the brand in all parts of the country? What is the status of the brand in the consumer's mind? You can directly ask the Brand Company for its past sales data, and you can also see from the side that the sales department is aware of its sales situation by the shopping malls and the agents that run the brand. Secondly, according to the brand positioning and product style, how many people in the local area will be interested in buying this product? Third, it depends on whether the product pricing is competitive in similar brands. Is the design style consistent with the consumption habits and preferences of local consumers, so as to avoid the possibility of conflict and conflict. < /p >
< p > < strong > see whether the joining company can give you a reasonable profit margin < /strong > /p >
Can p give you enough profit margin? Just look at the surface discount and exchange rate is far from enough. There are many hidden items that may not be seen. Let's make a rough calculation. You need to invest roughly in store rents (which may be paid for 3 months or even half a year), shop decoration costs (one-time investment), goods capital (such as 40% of the purchase discount, the retail value of 100 thousand yuan, you need to pay 40 thousand), staff salaries, monthly store daily expenses (water and electricity charges, etc.), various taxes and so on. The estimated revenue is estimated according to the volume of customers in the business district and the sales situation of the surrounding brands, and the number of sales per day is estimated, and the best two plans are made to get the daily turnover. < /p >
< p > < strong > looking for high success rate clothing brand name < /strong > /p >
< p > before joining the company, we must consider whether the enterprises that join in it are financially stable. As far as possible, we should observe as many as possible the stores that have already been joined. To see whether their operation is good or profitable, because the general companies only have the franchisees who are willing to join them, and look at some good performance demonstration shops, but that is not allowed. The a href= "http://www.91se91.com/news/" > franchisee < /a > still needs to run several more in person. < /p >
< p > < strong > understand the < a href= "http://www.91se91.com" > branding > /a > supply is normal. < /strong > /p >
< p > even if you are perfect in other aspects, but how often do you want to sell the best sellers? How can your business be good? Of course, it is still difficult to understand this before joining. Because if you ask the salesperson directly, they will surely tell you that you can rest assured that their supply is very good. The reality is that many small and medium-sized brands in this country are more or less likely to have problems in this respect. This must be well prepared. Even if you choose a mature brand with a certain scale, you may also have this problem. But the difficulty is not equal to no way. You can get the phone numbers of franchisees who are currently running (or have run) the brand through the company or other channels, and call them directly to consult them. The answer is the most authentic and reliable. < /p >
< p > < strong > look at the training and service support of joining the brand. < /strong > < /p >
< p > at present, most of the franchisees in clothing business are lack of business experience. To ensure the high success rate of business, the company needs training support very much. From the store image, display guidance, small to goods management, promotion of the use of means...... Mature Brand Company in all parts of the "a href=" http://www.91se91.com "franchise" /a "should be like a model carved out, in the image, props, display of goods, staff services and other aspects are unified. If you want to know the level of a company's management training, it is very simple. If you look at a few stores in different places, the situation will be clear at a glance. < /p >
< p > last point, in fact, the most important point is the signing of the contract. The behavior of affiliate involves money transaction, and the relationship between rights and obligations between the franchisee and the chain enterprise headquarters. Therefore, both sides must sign a contract before deciding to join. The content of the contract is very important. It must be a complete, reasonable and effective contract, so as to ensure that there will be no problems in the future. < /p >