Seven Electricity Supplier Return Rate Comparison: Clothing The Highest 3C Product Complaints

< p > because the Mid Autumn Festival has just passed, the consumption season of National Day is approaching, and the number of complaints about online consumption is increasing.

In September 24th, the consumer complaints monitoring report released by the Guangdong Provincial Consumer Council showed that online shopping complaints accounted for 31.08% of the total complaints.

Among them, online shopping is not timely, difficult to maintain, and difficult to exchange and so on. Honesty is still a hot topic of complaint.

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< p > comparing the 7 major electric providers found that, < a target= "_blank" href= "http://www.91se91.com/" > dress < /a > class return rate is the highest, 3C product complaints are more, but because the electricity supplier has home appliances return does not affect the two sales and other harsh regulations, 3C product online shopping return there is a hidden threshold.

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< < p > > while the consumer protection law is currently being revised, consumers' online shopping "regret right" and the relevant provisions of the seven return have also entered the vision of legislators. Whether the final details can be refined is one of the external concerns.

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< p > clothing return rate is high < /p >

< p > compared with the return rates of various industries in Tmall, the reporter found that the return rate of clothing products was the highest.

Among them, sports products, such as sports a target= "_blank" href= "http://www.91se91.com/" > shoes < /a, sports clothes, etc., have an average return rate of 30 days, reaching 15.07%, which is 12 percentage points higher than that of home textile / home 2.57%.

The return rate of ordinary clothes, shoes and bags is as high as 7.48%.

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< p > although Tmall has revised the business page, compared with last year, users can no longer see the evaluation refund rate, complaint rate and other information directly (on the product page), but the impact of return rate on consumers and businesses still exists.

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< p > in the early September, the China listed company Summit (footwear industry branch), "a target=" _blank "href=" http://www.91se91.com/ "> clothing /a" City General Manager Yu Wei also admitted to the consumer reports that the high return rate of clothing category.

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< p > as for consumers who complain more about online shopping appliances, only 4.36% of the return rate in Tmall industry.

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< p > for this reason, Lu Zhenwang, an electricity supplier observer, thinks that the rate of return is related to the degree of standardization of commodities.

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< p > "clothing return rate is very high all over the world.

However, the standardization of 3C products is very high. For example, where a mobile phone is bought, it is the same. Users may have experienced it through other channels, so there is no need to try like a target= "_blank" href= "http://www.91se91.com/" > dress < /a >.

As for electrical quality problems, consumers should look for manufacturers, electricity suppliers are just sales platforms.

He said.

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Less than P, however, consumers are not buying it.

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< p > 3C recessive threshold < /p >

< p > 3C product is one of the commodity categories which often complain.

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< p > purchase mobile phones, household appliances and so on, can only open the box inspection after signing, the product has the problem to return the goods need the factory check list.

Even if the size is wrong or repeat the consumer, 3C products are difficult to replace.

Many consumers and electric providers have opened a long way to go back and forth.

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< p > 3C category not only has higher unit price, but also occupies a relatively high proportion in the overall paction scale of the market.

According to the B2C market sales of the second quarter of 2013 released by the think-tank think tank, 3C products (including appliances, mobile phones, computers, household appliances) products are over 50 billion yuan, accounting for 1/3 of total online shopping volume.

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< p > "although there is no statistical data for this time, there are many problems in user feedback home appliances."

Yao Jianfang, assistant analyst at China Electronic Commerce Research Center.

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< p > "clothing products return rate is relatively high, because even if tried, but does not affect the two sale, it can be easily returned.

However, we need to check the quality problems before switching back.

There are many disputes about the quality problem.

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< p > high return rate also means a high success rate of return, but online shopping 3C products return has a hidden threshold.

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< p > reporter's access to Tmall, Jingdong, Suning, Amazon, Dangdang, Yi Xun, and No. 1 stores has found that except for Amazon, all electric providers offer after-sales service within 7 days from receipt of goods and replacement and repair within 15 days.

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< p > however, there are a series of requirements for the return of 3C category merchandise, including the two sales that can not be affected.

At the same time, we will not return the quality except for quality problems.

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Compared with P, Amazon's return period is 30 days.

Only Amazon has indicated that the mobile phone can check with the delivery crew together with the goods in the exchange return Ordinance, and the general electric can open the box with the logistics to check the appearance and spare parts of the merchandise. If there are any problems at this stage, it can be rejected on the spot.

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< p > Yao Jianfang believes that the replacement process of household appliances can be refined again, and the provisions of Amazon have at least reduced the rights and time and cost of many consumers.

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< p > under the background of frequent price war, she thinks that after sale service is the root of the good or bad electricity supplier.

"Imagine that users will not be able to shop again after shopping, but they will not be able to shop again unless there is a very big price attraction," she said.

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< p > "new consumer protection law" stipulates the categories of goods returned, hoping to refine the process of returning home appliances.

Yao pointed out.

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