A Conference On Collaborative Innovation And Original Design For Chinese And British Students

< p > Ningbo Pearl Plaza "Pearl Oyster", a legendary "a href=" http://www.91se91.com/news/index_c.asp "fashion" /a "feast" has become the focus of public attention.

Sponsored by the Organizing Committee of Ningbo International Fashion Festival, Ningbo economic and Information Committee, Ningbo clothing association, Zhejiang textile and garment technology Career Academy, British Consulate cultural exchange office, and international men's wear brand INTREX hosted the "legendary" and "INTREX 2014" spring and summer series Fashion Show, which opened the curtain for Chinese and British university students' collaborative innovation original design.

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< p > INTREX comes from the perfect combination of the domestic "a href=" http://www.91se91.com/news/index_c.asp "clothing" /a "and the London Fashion master. It is a man's clothing brand with international inclusiveness and aesthetic standards built by Chinese and British fashion industry.

The brand is made up of cutting-edge designers from the top British fashion designers and famous universities in China.

Creative director Sanjeev Davidson is one of the UK's leading fashion retail brand consultants and is the founder and director of London Fashion Consultancy.

The company has gathered a number of creative experts, continuously providing INTREX with unique and innovative business services and solutions.

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After the signing of the Sino British collaborative innovation project in May 17th this year, INTREX has also become an internship base for students in Zhejiang garment and textile technology college. In half a year, it has been sent to several interns from famous universities in Europe. It has greatly enhanced the communication and innovation between schools, enterprises, Chinese and British three parties, and jointly built the original DNA of INTREX.

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< p > the whole conference opened 25 models to show nearly 80 sets of clothing in the INTREX 2014 spring summer series. Fashion Show started with the legendary story of Lord Nelson, known as "the soul of the British Royal Navy" in nineteenth Century, and led him through the smoke of history to recreate the era of heroism and glory.

And then went to Peru to visit Machu Picchu, known as the "Lost Inca city", in the ancient totem symbols and strong national legend, to get inspiration and explore the secret of the Incas. Finally, in the process of rebirth and experience, the spirit of "washing away the heart" was raised.

This is a journey full of legendary colors. It is a baptism of spirit and culture. It is also a tribute to the legend. The special invitation of INTREX, the famous American model joshhannume, was presented to guests, emporium elites and media friends to feel the INTREX's unique event of cross border, history, culture and fashion.

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< p > "let the story go on" series - inspired by the legendary British legend Lord Nelson, mild orange, navy blue and dark green, supplemented by dark red, white and light blue.

Through military uniform elements, plus shoulder loops, collar collar, crease, fold, jacquard ribbon, embroidery and printing process, the modern soft fabric reflects the profile and adds the little medal to the connotation of the brand. The strong naval force brings people back to the 18 world end of the -19 era.

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< p > the "Peru footprint" series - inspired by the famous Inca ruins "Machu Picchu". This series is characterized by turmeric and dark brown color. It represents Peru people's passion for life and deep affection for the land. Secondly, it intersperses the colors of lemon yellow, brown red, rose violet, grass green, and bright green, etc. it reflects the enthusiasm of Peru people in their simple life and pious and ardent devotion to life.

In the details of style, there will be Peru's ethnic customs of color weaving and printing. It will also use some colorful stickings. This series of strong colors and mysterious Totem will definitely detonate the fashion of 2014 spring and summer.

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< p > "rebirth" series -- inspired by two popular international processing concepts, using all kinds of features: a href= "http://www.91se91.com/news/index_c.asp" > fabric > /a > and nostalgia color collisions and collocation, various paste, fill, match, owe, cut edges, wash water, crumple and other techniques to create interesting and special feelings after rebirth, live the life you want and do what you want to do.

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< p > INTREX has always regarded originality as the core competitiveness of the brand, and this collaborative innovation conference will set off the concern and thinking of the original design of Ningbo's clothing industry, so that more institutions and enterprises can strengthen the importance and training of original design.

So that the clothing industry can better form an atmosphere of emphasizing original design, respecting original design and cherishing original design.

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Zhu Shuchuan, chairman of the P INTREX brand, also said that the conference was a success. First of all, we would like to thank the Ningbo clothing association for its strong support. We thank the Zhejiang Institute of clothing and textile technology for taking the lead and providing quality resources. At the same time, we thank the British embassies and consulates for bringing together five foreign universities and students from the UK to cooperate with the college students. We have made original designs according to the Intrex market positioning and brand style, and completed the product development of the 2014 spring summer series in half a year, so that "Intrex" can be seen as a stunning appearance during the Ningbo international dress Festival.

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< p > in the future, in order to develop new perspective of brand original design, enhance the fashion and recognition of brand products, expand the brand influence and excavate design talents, Zhu Dong hopes that there will be more opportunities for similar cooperation, so that more and more outstanding design majors will come to China and come to INTREX, feel the development of Chinese culture and clothing, and enable INTREX to maintain the best innovation ability through the exchanges and collisions between enterprises, and between China and foreign countries, and always walk in the forefront of international fashion.

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< p > believe that INTREX will become more and more beautiful tomorrow. As the theme of this conference is "legend", INTREX will definitely complete the mission created by China to create in China in the near future, and create a brand legend belonging to INTREX.

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