The 12Th Dalang Textile Fair Will Be Grandly Opened In Dalang

Today, the world is watching here, and the whole wool industry and fashion trend are also watching here. The 12th China (Dalang) International Woolen Products Fair (hereinafter referred to as the 12th Dalang Textile Fair) will be grandly opened in Dalang. From the 12th to the 15th, Dalang Weaving Dream will be colorful in the eyes of world merchants.

The Dalang "Textile Fair" is a feast of business opportunities, a feast of information, and a clarion call for change. Compared with previous years, this textile fair presents a series of innovative measures and highlights: the e-commerce industry center will appear in the textile fair, the Dalang Woolen Weaving Price Index, Spring and Summer Woolen Weaving clothing The fashion trend will be released for the first time, and the woolen textile industry alliance standard will be launched to promote the woolen textile environmental protection industrial park project.

It is reported that in order to avoid the potential pollution caused by the development of the wool industry, Dalang plans to build a 900 mu wool textile environmental protection professional base in the Fumin Industrial Park in the town, guide the wool enterprises to settle in, implement unified water supply, unified gas supply, unified power supply, unified collection of production and domestic wastewater, and unified transmission. The construction area of the first phase is about 40000 square meters. At present, the project has entered the main construction stage and is expected to be completed in early 2014. This wool textile environmental protection industrial park will be vigorously promoted during the "Textile Fair". At the same time, focusing on the theme of "fashion" spin The product R&D center is the platform for the first time to add the "2014 Spring/Summer Woolen Garment Trend Release", which focuses on static display.

One by one progress, one by one sensation, this is the endless dream of the Dalang wool industry. It has become a butterfly on the road. It dances in the world clothing industry and fashion elements. The responsibility of this industry has accelerated its own globalization.

Written by: Huang Wanquan

Numerically controlled loom "wind vane" all famous brands at home and abroad appeared

Today, Dalang has not only numerous wool production enterprises, but also upstream and downstream supporting industries gathered in the textile city, forming a one-stop industrial supporting system of R&D design, production and processing, raw materials and auxiliary materials, mechanical equipment, washing and printing, logistics trade, talent training, scientific and technological services, information consulting, etc., and has a strong R&D and design level.

In recent years, Dalang has given full play to the advantages of industrial clusters, invested more than 10 million yuan, and established a wool textile product research and development center. Through strengthening the cooperation with world famous enterprises designer To enhance the R&D and design level of the wool textile industry. According to statistics, more than 80% of wool weaving enterprises above the scale of Dalang have set up R&D and design departments, with more than 1300 middle and senior designers and 200000 sweaters designed annually.

At the same time, Datang has attracted 11 CNC loom manufacturers to settle down. 93 domestic and foreign enterprises engaged in the production, sales and after-sales service of CNC looms have set up sales headquarters in Datang. As the most cutting-edge CNC loom manufacturers in the industry, STOLL of Germany and Shimajin of Japan have set up a global first-class sales department in Datang Town.

At present, the town's wool weaving enterprises use more than 40000 CNC looms, and Datang has become the place with the largest number and concentration of CNC looms in the world.

Nowadays, at the textile fair, people are not only concerned about wool products, but also about the latest CNC looms displayed at the Dalang Textile Fair. At the same time, the CNC looms on display in Datang are also dominated by a small number of foreign imported machines. The machinery booth is "hard to find", and the products on display are eye-catching. Last year, hundreds of businessmen from home and abroad flocked to the Machinery Exhibition Hall of the Textile Fair. Many exhibitors' commentators were "in urgent need", and senior staff of exhibitors were temporarily "commentators". Therefore, the Dalang Weaving Fair has become the "wind vane" of domestic CNC loom trade.

At this textile fair, the machinery exhibition hall is once again "hard to find". Stoll, Cixing, Longxing and other well-known brands at home and abroad will all appear. At the same time, new looms developed locally will also emerge.

Woolen fabric price "compass" Dalang index improves the voice of the industry

On November 12, the first day of the 12th Dalang Textile Fair, the Dalang Woolen Weaving Price Index will be officially released, which is a major measure to promote the transformation and upgrading of the Dalang Woolen Weaving Industry. It plays a great role in improving the price voice of Dalang woolen products and even Guangdong woolen products, and leads the industry.

Woolen price index appears under the background of many small and medium-sized enterprises, scattered market forces, vicious price competition, strong industrial foundation, and the industry's position, as well as the fact that Datang prices are often market reference prices.

The Dalang Woolen Price Index has a solid and stable team of price collectors. At present, 165 representative and stable woolen garment enterprises in the town have been identified as the first batch of "fixed-point price collection units", responsible for long-term and continuous submission of price data, ensuring the source of basic data, and constantly accumulating index data to promote the scientific and accurate operation of the index. The people's government of Dalang Town has issued the plaque of "Dalang Woolen Price Index Data Collection Designated Unit" for the identified "fixed price collection unit". In addition, there are more than 100 enterprises as backup price collection units.

It is reported that the Dalang Woolen Fabric Price Index can reflect the market situation and development of Dalang Woolen Garment Industry in all aspects from different perspectives, and can meet the different demands of market parties for market information. Many wool weaving enterprises are optimistic about the help to enterprises after the release of the price index, and look forward to the early arrival of this day.

After the official release, it will effectively enhance the price voice of Dalang woolen products, create new advantages for the development of woolen industrial clusters, and will also have a good guiding role for the government and relevant departments in macro policy formulation, industrial technology progress, industrial investment, etc. For production and operation enterprises, it can help and guide them to achieve production quality control, early warning and product price structure adjustment, and reduce investment risks.

The successful operation of the Dalang Woolen Weaving Price Index marks the official online operation of the first woolen clothing product price index in China, sets the woolen clothing industry standard, leads the market price trend of woolen clothing, has extraordinary economic value and social significance, and has a profound impact on the woolen textile industry in Dalang Town.

The "big step" of e-commerce is expected to reach 2.7 billion yuan in total sales

2013 is an important year for the transformation and upgrading of Datang's industry. This year, the Dalang Town Party Committee and the town government attached great importance to the development of e-commerce industry, and took e-commerce as an important starting point for industrial transformation and upgrading.

At present, there are nearly 5000 e-commerce enterprises and self-employed enterprises in Dalang Town, including 2853 wool textile e-commerce enterprises, and e-commerce talents are highly concentrated. In 2013, the Association held 15 e-commerce special trainings, with 1200 participants so far. In addition, the town vigorously promotes cooperation with Dongguan Institute of Technology, Huizhou University, Dongguan Vocational and Technical College, Dongguan Textile and Garment School (Dalang Campus) and other colleges and universities, so as to continuously supply e-commerce talents for enterprises. According to statistics, the number of e-commerce employees in the town is close to 10000.

At the same time, the sales of Datang E-commerce grew rapidly. The total online sales of wool fabrics in the whole year are expected to reach 2.7 billion yuan. In the first three quarters of this year, the total online sales of wool fabrics in Dalang Town was about 1.2 billion yuan. In the fourth quarter, the e-commerce of Dalang Woolen Fabric entered the peak sales season. In October, the daily average logistics and express delivery volume of woolen fabric e-commerce reached 72000, triple the daily average e-commerce logistics and express delivery volume of the previous three quarters; In November, driven by the "Double 11" online shopping festival, the online sales of sweaters will show a substantial growth trend, with the daily average logistics and express delivery volume reaching 100000 tickets. It is estimated that the total online sales of wool fabrics in that month will reach 700 million yuan. Industry insiders estimate that this trend is expected to continue in December.

With the establishment of the E-commerce Association and the opening of the E-commerce Industrial Center, the e-commerce industry of Datang has ushered in an unprecedented development opportunity. According to statistics, up to now, there are 4852 enterprises and self-employed enterprises engaged in e-commerce in Dalang Town, up 43.8% year on year. Among them, 2563 electronic information industry and equipment manufacturing industry carried out web page promotion and order receiving services online, with a year-on-year growth of 36.9%; There were 2289 woolen weaving enterprises and self-employed individuals who carried out webpage promotion and online sales in Alibaba, Taobao, Tmall, and Jingdong Mall, with a year-on-year increase of 58.7%.

The relevant person in charge of Datang said that at present, many Datang enterprises have gained fame on Taobao, Tmall and other trading platforms, such as the "Dongtuo Franchise Store" of children's clothing enterprise Curly, Yaqi Clothes & Accessories The "L'Orville Flagship Store" opened by the Company, and the "Jinguan Store" of "Quantao Mall", which is well-known among Dalang shops.

Today, more and more Dalang "Taobao stores" and "Tmall stores" are opened, and online transactions are more and more frequent. The above person in charge said that e-commerce has become the main channel for Dalang enterprises to develop the domestic market.

Taking Yaqi Garments Co., Ltd. as an example, this enterprise has been based in Dalang for nearly 10 years. In the early years, the enterprise mainly engaged in OEM woolen clothing. In 2005, it started to set foot in Alibaba and started foreign trade business. Every year, more than 200000 pieces of clothing are sold overseas. In 2010, the person in charge of the enterprise decided to change the development pattern of the company, shape the clothing brand, move to the domestic market, and register online to build a "Lovelia flagship store".

After more than a year of market research and judgment, at the end of 2011, the enterprise launched a fashionable, elegant, confident and generous office women's knitting clothing brand, and set a sales record of more than 600 tickets per day and more than 18000 tickets on the day of the "Double 11". From January to August this year, the clothing sales of the enterprise further expanded, with a year-on-year growth of up to 50%.

Yaqi's success is not unique. Recently, Datang organized special personnel to investigate more than 10 express companies such as Zhongtong, Yuantong, and Postal. Statistics show that from January to September this year, the daily average number of orders issued by Datang e-commerce express was 30000, up 75.4% year on year. Among them, there were about 23000 woolen garments, up about 63% year on year.

Based on the current average daily order issuance, it is expected that the total e-commerce sales of Datang will exceed 2.7 billion yuan this year.