Why Did Cameron Send Mulberry To The National Rite?

< p > < strong > < a > href= > http://sjfzxm.com/news/index_cj.as > > Mulberry < /a > cancellation of the 2014 autumn winter show for women's fashion show because of the vacancy of the creative director < /strong > /p >

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< p style= "text-align: center > > strong > Mulberry 2014" spring and summer women's wear conference "backstage < /strong > /p >

< p > > the designer of the Mulberry creative director for 6 years, < a href= "http://sjfzxm.com/news/index_cj.as > > Emma Hill < /a > (Emma Hill) left this June. At present, the head of Mulberry is vacant.

So the brand can not help but stop the upcoming a href= "http://sjfzxm.com/news/index_cj.as" Mulberry 2014 autumn winter dress show "/a", which will be held in London Fashion Week in February 2014. It will participate in the London Fashion Week in other ways.

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"The company has not yet identified the candidate for creative director, so an exception will be held next February," an official spokesman for P Mulberry said.

As for the candidate of creative director who has not yet been decided, Erdem (Erdem) director a href= http://sjfzxm.com/news/index_cj.as, Erdem Moralioglu /a, designer Roland Murray (Roland Mouret), Mary Catlanzo (Mary Katrantzou) and Mouret are listed on the list of candidates.

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< p > Prime Minister Cameron's visit to China gives "a href=" http://sjfzxm.com/news/index_cj.as "> Peng Liyuan < /a > Mulberry leather gloves < /p >

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< p style= "text-align: center > > strong > Cameron gives Peng Liyuan Mulberry skin gloves < /strong > /p >

< p > December 2nd, < a href= "http://sjfzxm.com/news/index_cj.as" > British Prime Minister < /a > Cameron arrived in Beijing and began a 3 day visit to China.

It is understood that this a href= "http://sjfzxm.com/news/index_cj.as" > Cameron's visit to China < /a > also brought many gifts to Chinese state leaders.

According to reports, Cameron presented to President Xi Jinping's gift is a England men's football team's Jersey, with the signature of all members.

Peng Liyuan received the Mulberry black bow tie gloves presented by Cameron.

This glove is made of top calf leather with very soft texture.

In addition to black, this glove has two colors: red and dark red.

In addition, there is a leather strap decorated with calf gloves. These two gloves are the main gifts of Mulberry during the Christmas season.

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< p > < < a > href= > http://sjfzxm.com/news/index_cj.as > leather brand Mulberry < /a > profits continued to decline. In the first half of fiscal year ended September 30, 2013, profits fell 31% to 5 million 70 thousand pounds, compared to 7 million 340 thousand pounds a year ago, and pre tax profits fell 28% to 7 million 230 thousand pounds, compared with 10 million pounds a year ago.

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< p > in the first half of fiscal year, Mulberry revenue increased by 2% to 78 million 94 thousand pounds, of which retail revenue increased 6% to 49 million 500 thousand pounds, and wholesale channel revenue fell 5% to 28 million 600 thousand pounds.

Mulberry said the decline in profits in the first half of the year was mainly due to international expansion and new store investment. In the first half of fiscal year, Mulberry's international revenue increased by 29%. Mulberry also said that international sales had reached 49% growth in the first 9 weeks ending November 2013, 30.

Mulberry expects wholesale channel revenues to continue to weaken.

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BrunoGuillon, CEO of P Mulberry, said the group will add 15 new stores in the fiscal year, including 9 new ones in the first half of the fiscal year and 2 new ones recently.

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In the first half of fiscal year, the retail sales of Mulberry in the UK increased by 6% to 49 million 500 thousand pounds, the same store sales increased by 4%, retail sales in the UK accounted for 70% of the total retail sales, international retail sales rose 29% to 6 million 300 thousand pounds, and online sales fell 8% to 6 million 600 thousand pounds in P.

Wholesale revenue is mainly due to the decline in European orders. In the first half of the year, four new franchise stores were added, and wholesale business remained severe.

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< p > Mulberry gross profit margin in the first half fiscal year was 63%, an increase of 170 basis points compared with the same period last year, but still below 63.3% of the gross profit margin of the 2012/13 financial year.

Mulberry still emphasizes British manufacturing. Samer Seth Shire's second factories have been completed and are expected to be fully operational in mid 2014. Mulberry hopes that 50% handbags can be made in Britain.

As international fur prices rose by 16%, Mulberry said it would maintain gross margins and could make some changes in pricing and procurement.

No fashion Chinese network speculate that Mulberry will probably raise prices.

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< p > male products will be the focus of attention of Mulberry. Sales in the first half of fiscal year will grow by 13%, and the growth rate will be 11% in the same period last year. The sales of small leather goods and gifts will increase by 14%. Last year's growth rate will be 13%.Mulberry. It will continue to implement the strategy of high priced products. At present, the price of 500 small products will account for 60% of the 1000 products of the brand. Mulberry said that the Willow and DoubleZipBayswater two products, which are more than 1000 pounds, are very popular, indicating that the market of high priced products is wide.

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< p > North American market will be the most important market of "a href=" http://sjfzxm.com/news/index_cj.as "Mulberry" /a "expansion. In the first half of the fiscal year, North American retail revenue increased by 22%, and the retail income of foreign countries increased by 32%, except that the share of international retail revenue accounted for 6% of the total revenue from last year to 8%.

Mulberry's new store strategy will be carried out in the wholesale and retail business. The five direct outlets in the first half of the fiscal year are located in the US, Canada, Germany and Australia, of which Canada is 2; the four franchise stores are 2 in China, 1 in Mallorca, and 1 in Abu Dhabi, which has led to the closing of 2013/14's 123 stores in the first half of the fiscal year.

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< p > at this year's G8 summit, Mulberry (Mulberry) provided a customized bag for the eight heads of state. The exposure of Cameron's Mulberry gloves to Peng Liyuan caused people's concern and even sold goods at the Mulberry China World Trade Center store in Beijing.

In the case of Mulberry's economic downturn and the abolition of the fashion show, a pair of Mulberry gloves has been publicized for the sake of local brands, increasing popularity and stimulating the economy. Why not?! /p >