Electricity Providers Have Pushed The "New Year" Jingdong To Try Ahead Of The New Elimination Method.
< p > it is reported that Jingdong, Tmall, Yi soon, Gome online, suning.com and so on have launched the annual sales promotion activities in recent years.
Among them, the promotional activities of Jingdong from January 2nd to January 26th, the theme is "new homes", "new clothes", "changing equipment", "changing new faces", "changing household appliances" and so on. Tmall launched the "rush for new year" activities in January 8th on the lunar new year's eve of the lunar new year, and the 50 percent off full capped packages were packed in the whole market. The slogan of "rush for the new year's products" launched the slogan of the four full swing in the whole market; the slogan of suning.com's "New Year's street" was "God horse has both".
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< p > only Mou Guixian, chairman of Gome online, called in the internal mail. "All members of Gome online are involved in the review of the benchmark price. If a colleague finds out our more than 40000 category of goods, which price is higher than that of their main counterparts, please be sure to report directly to them. If any colleague finds out a lot of money, the company will give honors and material rewards to" Gome online guards ".
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< p > < strong > Jingdong implemented the new elimination method < /strong > < /p > ahead of schedule.
< p > it is reported that the promotion of Jingdong's annual products involves many categories such as household appliances, home furnishing, < a href= "http://www.91se91.com/news/index_c.asp" > clothing < /a >, sports, 3C digital, beauty makeup, food and so on.
In January 6th -1 8, the "new clothes" special, children's shoes even lower to 90 percent off.
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< p >, however, compared with the promotion of other electronic products, the low price is not the characteristic of Jingdong.
In the industry view, Jingdong dare to take the lead in "looking for trouble" is Liu Qiangdong's most "ruthless" place.
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The newly amended law on the protection of consumers' rights and interests of People's Republic of China (hereinafter referred to as "a href=" http://www.91se91.com/news/index_c.asp ">" "new digestion" "") will be formally implemented from March 15th this year. The new law for the first time has made a clear specification of "the right to regret online shopping", that is, "excluding digital commodities, fresh and perishable, subscription periodicals and other special categories, consumers have the right to return no reason within 7 days from the date of receipt of the goods".
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< p > "before that, the initiative of returning goods is on the side of the electricity supplier platform, and the threshold for consumers to return is very high.
After the implementation of the new consumer law, the threshold of online shopping returns has almost dropped to zero, so the return rate will definitely increase significantly.
For the electricity supplier platform, the cost pressure will rise sharply, "an analyst who declined to be named told reporters.
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< p >, normally, for "no reason to return goods within 7 days", the electronic business people are sure to drag on to the deadline.
However, Jingdong mall has been looking for trouble two and a half months ahead of schedule, announcing that since January 1st this year, users who purchase self operated goods in Jingdong can enjoy corresponding rights and interests according to the provisions of the new consumer law, such as "no reason to return goods on 7 days".
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< p > in addition, Jingdong has further "strict with itself". It has committed itself to the purchase and sale of self owned goods within 15 days. It has submitted the application for refund and approval through quality problems. Jingdong has provided "free" door-to-door pick up services within the scope of Jingdong's self distribution, and within a year, if there is quality problem, Jingdong will provide free door-to-door delivery and original authorized maintenance service.
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< p > Jingdong responsible person told reporters: "Jingdong will strictly comply with the provisions of the new consumer law to serve consumers.
In the process of trial implementation, we will sort out and summarize all kinds of practical problems encountered, and explore a good solution and report it to the relevant government departments, so as to facilitate the relevant government departments to understand the various situations in the actual operation, and further standardize the new consumption form of online shopping, further promoting the popularization of online shopping lifestyles and the development of the electricity supplier industry.
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< p > < strong > > a href= "http://www.91se91.com/news/index_c.asp" > Jingdong mall < /a > force channel sink < /strong > /p >
< p > however, the Jingdong is trying to adopt a new consumer law, which is only aimed at proprietary commodities.
The third party products on the open platform with relatively high complaint rate have not been tried.
In response, the responsible person said: "Jingdong mall has gradually opened up new training for sellers of open platforms."
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< p > in the view of the industry, compared with the products of the open platform, Jingdong has been able to take the lead in the trial of new consumer laws on proprietary commodities, which is closely related to the strong logistics of Jingdong.
After all, there is no reason to return 7 days. Besides financial pressure, the pressure on logistics is even greater.
Data show that the Jingdong self built logistics system consists of 7 logistics bases, more than 1400 distribution stations, and nearly 300 self raising points, covering nearly 1300 administrative districts and counties in the country.
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< p >, but for Liu Qiang Dong, this is not enough.
In its 2014 strategy of "sailing the long voyage", "channel sinking" is one of the five major points.
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< p > January 6th, Jingdong announced that the eastern and western parts of Beijing started operation.
It is reported that the headquarters of Beijing East and West Beijing are located in the international port area of Xi'an, which radiate Shaanxi, Ningxia, Qinghai, Xinjiang, Gansu and other regions. Currently, there are 1 small and medium-sized comprehensive warehouses, 2 large warehouses and 50 thousand square meters of total storage area.
This year also plans to add two warehouses in Yinchuan and Urumqi.
By then, the total storage area in the northwest region will reach 100 thousand square meters.
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< p > "through the implementation of the 211 time limit for the core cities in the northwest region and the 48 hours service provided by other provincial capitals, Jingdong will greatly enhance the user experience in the northwest region and promote the market expansion in the northwest region."
The Jingdong responsible person said, "the electricity supplier directly sends the annual goods to the old home, which saves energy and saves money. Even the strength of moving goods is saved.
When online shopping is gradually becoming the main channel, online shopping has become a natural choice.
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