Business Casual Wear Of Fashion Trend Vane

< p > < strong > 1. Overview of leisure wear industry at present stage < /strong > < /p >

< p > from the changes of many clothing brands nowadays, the competition among brands is mainly focused on the selection of fabrics and the technological content of products.

Because the style of dress is not very innovative and the style is more stable, the choice of fabric is very important. Nowadays, the choice of fabric is natural and casual.

Therefore, casual wear, with its unique fabric advantages and humanized design features, is widely favored by consumers, forming a huge consumer market.

In the face of huge market capacity, manufacturers have entered the casual wear market, and the "a href=" http://www.91se91.com/news/index_c.asp "domestic leisure wear brand" /a rises.

According to statistics, up to now, the domestic leisure wear brands have reached more than 2000. At the same time, under the influence of the international trend, many formal brands have also made leisure articles and launched their own casual wear.

For example, the number of men's suits and shirts sold for the first time in the world has been ranked first in the country for many years. In the case of the market of the positive wear and shrinkage of the clothing market and the enlargement of the leisure wear market, in order to maintain the leading market share, we changed the product positioning of the previous major production of suits and shirts, and designed and manufactured casual wear. "YOUNGOR"

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< p > < strong > two. Leisure fashion will become the mainstream of the future < /strong > /p >

Domestic brands will soon start the trend of leisure clothing whirlwind. P, while foreign casual wear has long occupied the Chinese apparel market, domestic brands are also seeking to "recover lost territory".

Recently, a number of domestic clothing brands which were rare in the market have also been involved in the casual clothing market.

Experts in the industry pointed out that at present, for some well-known enterprises and brands of garment industry in China, they are faced with the problem of further extending brand effect and keeping the sustainable development of enterprises. Keeping the inherent market and developing new fields are the inevitable choices for enterprises to implement sustainable development strategy. This is not only the result of market competition, but also the decision of the leaders of enterprises in the future.

In terms of design style, the domestic leisure brands that have emerged have also made great breakthroughs in the display of fashion, dynamism and vitality.

And from the product type, men and women outdoor, sports, leisure, fashion and so on, are also forming a series of domestic casual wear series.

Coupled with the international well-known fabric suppliers to develop some unique functional fabrics, comfort fabrics and other means, as well as inject green environmental protection, care for life, advocating healthy life and so on, we can foresee that the clothing market will set off domestic leisure brand winds.

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< p > casual wear can lead the future "a href=" http://www.91se91.com/news/index_f.asp "dress trend /a", which is inseparable from the excellent performance of casual wear fabrics.

Future casual wear fabrics will become the focus of competition.

Through multi market research, I learned that casual wear fabric has become the most active part of the current textile development.

In a business survey conducted in 2003, 76% of the designers surveyed in the world believed that casual wear is the fastest growing and largest growth product in the textile and garment industry in the next 5 years.

No enterprise dares to belittle such a huge business opportunity. Besides, in the field of design and production of casual wear fabrics, the developed and developing countries are almost at the same starting line.

The raw materials of casual wear fabrics develop from a single variety to a variety of fibers.

This is determined by the popular and functional needs of the fabric.

Technically speaking, casual wear fabric challenges traditional fabric design and opens up many technological innovations.

The characteristics of casual wear fabrics fully take care of the feelings of the clothes people, which embodies a kind of humanized characteristics and become a hot spot in the fabric market today.

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< p > < strong > three. Leisure dress city (town) display < /strong > /p >

< p > first, it is the representative of Min faction, Shishi casual wear. Since 2002, it was awarded "China a href=" http://pop.sjfzxm.com/popimg/fz/index.aspx "casual wear" /a "famous city". After that, Shishi clothing industry chain with casual wear as the main garment industry has become more and more perfect.

Then, introduce the representative of the Soviet Union - Changshu casual wear.

Changshu is a famous clothing town in the whole country. It has been praised as "clothes quilt".

In 2002, after winning the "famous Chinese leisure and clothing city", Changshu casual wear is widely known and widely known.

Next is the representative of Zhejiang School, Yueqing casual wear.

Yueqing is the birthplace of "Optima" clothing, and is also the largest garment production base in southern Zhejiang.

The leisure clothing industry is the most important industry in Yueqing. At present, there are 147 professional casual wear enterprises in the city, 222 leisure suits and suits, more than 40 uniforms, women's garments and silk clothing enterprises.

Then introduced the Guangdong style Representative - Shaxi casual wear.

Shaxi casual wear is famous for its popularity. It is known as "leisure clothes to see Shaxi". It is an important representative of Guangdong casual wear.

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