Shaanxi'S Clothing Industry Is Targeting Billions Of Goals
< p > > Shaanxi a href= "http://www.91se91.com/news/index_c.asp" > dress > /a > held in Xi'an. The conference conveyed the spirit of the Chinese clothing convention, and commended the total sales volume, gross profit and sales profit rate of the top ten enterprises in 2013.
Referring to the changes in the clothing industry in Shaanxi in 2013, Chen Huian, executive vice president of the provincial garment industry association, pointed out that there are four points in the report: < /p >
< p > one is the continuous improvement of innovation ability, and the advantage of characteristic industries is more and more obvious.
Shaanxi has formed a dominant garment industry featuring Yulin wool less than a href= "http://www.91se91.com/news/index_c.asp", "cold proof clothing" /a, and Guan Zhong functional clothing. The contribution rate of clothing has reached over 70% in the whole province.
A number of new style clothing industries, such as foreign trade children's wear and functional knitted garments, are also growing.
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< p > two is to accelerate the adjustment of industrial structure and improve industrial quality.
Through cross-border portfolio and diversified development, we have accelerated the integration of all aspects of the industrial chain, and created the creative chain and value chain in an all-round way.
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< p > three is the remarkable achievement of school enterprise cooperation, and the level of science and technology has been greatly improved.
Shaanxi textile and clothing education and scientific research strength is strong, the whole industry through school enterprise cooperation, carry out production, study, research and docking activities, and promote the new technology, new technology, new materials of universal application, in functional occupational wear, wool cold clothing, functional knitted apparel new material utilization, new product development and so on have made great achievements.
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< p > four is that the brand image is becoming more and more rich, and the brand strategy is more valued.
Shaanxi clothing brand construction has made breakthroughs, and the China Textile Industry Federation and China Clothing Association awarded the title of "China's wool cold proof clothing city" in Yulin last October.
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< p > when it comes to the key work in 2014, Chen Huian believes that the clothing industry in Shaanxi will continue to maintain an annual growth rate of more than 25% in the future and achieve the target of 10 billion yuan / year of clothing industry by 2016.
To this end, he asked the Shaanxi garment industry to do the following work: < /p >
< p > first, we must vigorously readjust the industrial structure and integrate into the new international pattern, further accelerate the pace of industrial pformation and upgrading, seize the development opportunities brought about by the national strategy of building the Silk Road Economic Belt strategy, and use the Eurasia railway to organize trade and border trade activities.
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< p > two is to focus on the use of mobile a href= "http://www.91se91.com/news/index_c.asp" > Internet platform < /a >, to promote sustained industrial innovation.
We should pay attention to and try e-commerce, realize online and offline joint sales, and integrate logistics, information flow and capital flow to achieve maximum value.
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< p > three is to actively cultivate brand growth and comprehensively highlight the brand new value.
Build a service-oriented brand with full service, create value growth points, and comprehensively enhance the competitiveness of Shaanxi clothing brand in the domestic and foreign markets.
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< p > four is to actively promote scientific and technological progress and comprehensively improve the new level of science and technology.
We should give full play to the leading resources of Shaanxi in terms of education, science and technology, and information technology, and strive to upgrade the technical standard of Shaanxi wool anti cold clothing to the national industry standard through school enterprise cooperation and industry university research collaboration.
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< p > five is to give full play to the advantages of clothing science and technology education in Shaanxi, and comprehensively enhance the new advantages of talents.
In the process of speeding up pformation and upgrading of clothing in Shaanxi, the implementation of talent strategy is a very important link.
It is necessary to form an atmosphere of respecting talents. At the same time, we should also pay attention to the introduction and cultivation of talents, create a harmonious environment for enterprises, and provide a good working platform and environment for the development of talents.
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