Lee Min Ho's Popularity Rose, Endorsement Brand Profits

< p > Korea has many famous stars to enter China. The most influential actor is a href= "http://www.91se91.com/pioneer/" > Lee Min Ho < /a >. Generally speaking, the popularity of actors in China and Korea is different. But Lee Min Ho is different. In China and South Korea, the two are definitely big names. < /p >
< p > the popularity of Lee Min Ho's official micro-blog, the Chinese CCTV program "Spring Festival Gala", which has been shown in the Hallyu star for the first time in more than 700 million spectators, is also quite popular. Lee Min Ho's micro-blog fans are up to 18 million now, and as many as 11 million fans who click on "Zan" in Facebook are ranked first among Korean artists. < /p >
< p style= "text-align: center" > < img border= "0" align= "center" alt= "" src= "" /uploadimages/201402/13/20140213041039_sj.JPG "/" < > > "
< p > what is the secret of Lee Min Ho's popularity? The most important factor is the "overwhelming appearance", the official said. In fact, Lee Min Ho's slender figure and delicate facial features are deeply loved by women. And the skeleton is big and strong, not only on TV, but also the real a href= "http://www.91se91.com/news/index_cj.asp" > handsome /a. < /p >
< p > not only that, Lee Min Ho, who has excellent acting skills, also demonstrates the strength of singing. On the 3 day of this month, on the QQ music list of China's famous music website POP department, Lee Min Ho's "love is not enough" has won the first place. At the same time, the song beat the local popular singer quickly and reached the top of the list. < /p >
Less than P, thanks to Lee Min Ho, the cosmetics brand endorsed by him has risen steadily in the Chinese market through his popularity. It first entered China last year. Now there are 50 stores in the mainland and 3 stores in Hongkong, and will continue to expand stores in the future. < /p >
< p > < < a href= > http://www.91se91.com/news/index_s.asp > > Lee Min Ho effect > /a > makes the brand maintain strong growth momentum. This phenomenon is very rare in Korea. In fact, the group's business interests reached 469 billion 800 million won (about 2 billion 650 million yuan) last year, and the brand played a major role in traction. < /p >
"P," the industry said: "when the Korean cosmetics brand first entered China, it was also the right time to choose the high popularity of Lee Min Ho to do" a href= "http://www.91se91.com/business/" endorsement "/a" and listed in China. Against this background, Lee Min Ho was invited to speak on behalf of many local brands in China. < /p >
In addition, Lee Min Ho will also play the new film "Jiangnan Bruce" released by Liu River this year, playing the hero of the tragic fate. He is also expected to stage a high-intensity action drama, which is also the first time Lee Min Ho has starred in commercial blockbuster. P < /p >