Italy Fabric Sales Revival

< p > February 11th ~13 days, the eighteenth Milano Unica Milan international fabric exhibition was held at the Fieramilanocity exhibition hall, Milano Unica fabric exhibition chairman Silvio Albini, 2015 Milan World Expo company president Diana Bracco, Italy exhibition hall general representative, Italy fashion industry president, Hou and other heavy industry figures attended the opening ceremony of the exhibition.

The current Milano Unica exhibition, together with the 2015 Milan World Expo organizing committee, has highlighted the trend of Italy's traditional elegance and fashion, attracting high attention in the industry.

Italy based 398 fabric manufacturers exhibited high-end fashion fabrics for the spring and summer market in 2015. Although the number of exhibitors was less than that of 417 in 2013, the number of professional spectators and buyers increased significantly by 7.6% over the 3 days.

During the exhibition, Italy a target= "_blank" href= "http://www.91se91.com/" > textile < /a > Fashion Industry released the latest trade situation and industry development trend of Italy textile industry.

From the data point of view, although the sales of textile fabrics in Italy decreased by 2.4% in 2013, Italy's fabric maintained a trade surplus for 5 consecutive years, and the industry began to recover at the beginning of 2014.

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< p > < strong > industry recovery signal obviously < /strong > /p >

< p > according to Italy fashion industry statistics, in 2013, the total sales income of Italy textile fabrics was 7 billion 800 million euros, down 2.4% from 2012.

From the perspective of fabric variety, woolen fabric is still the key point, accounting for 36.8% of the total sales.

Followed by cotton fabrics (23.2%) and knitted fabrics (19%).

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< p > 2013, the sales of Italy knitted fabric went up against the market, which completely reversed the loss situation in 2012.

Despite its slow growth in the fourth quarter of last year, silk fabrics remained profitable.

Compared with 2012, woolen fabrics showed a slight decline compared with 2012, and the sales decline of cotton fabrics and linen fabrics slowed down compared with that of 2012.

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In terms of exports, Italy's exports of fabrics in 2013 were 4 billion 300 million euros, down 1.4% from the same period last year, and imports of knitted and cotton fabrics were 1 billion 900 million euros, up 3.2% over the same period last year.

Italy's textile industry has achieved a favorable balance of trade for 5 consecutive years, with a balance of 2 billion 400 million euros.

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The main driving force of the growth of fabric exports is: < p > > a href= "http://www.91se91.com/news/index_p.asp" > Italy < /a > the main driving force of export growth is: Turkey's growth is 3.6%, Bulgaria's growth is 4%, Poland's growth is 5.8%, and Switzerland's growth is 4.9%.

In addition, other markets showed a downward trend, with a large decrease in the market: Germany fell 1.5%, Romania fell 3.3%, France dropped 5.7%, Tunisia dropped 13.1%, and China fell 2.7%.

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< p > < strong > strengthening cooperation is very important. < /strong > < /p >

< p > Silvio Albini pointed out: "from the overall operation of the industry, the development momentum of the spaghetti excipient industry since 2014 has been significantly better than that of the same period last year.

In the first half of 2013, many enterprises suffered from shrinking production.

Statistics show that the overall situation is gradually improving.

A lot of Milan fabric exhibitors 2015 autumn and winter fabric sales growth momentum.

While looking forward to the revival of the domestic demand market in Italy, the industry should devote more energy to the survival and development in the international market.

Today, the international market is complex and changeable, and is even more difficult to predict.

In order to reduce risks, Italy enterprises must improve their market share.

The US and Japanese markets have begun to recover. Emerging markets, despite their recent poor performance, are still the fastest growing market.

The European continent and Russia are the world's largest high-end luxury goods market. Many European consumers have high taste. They understand the quality characteristics of different products. Therefore, many Italy businesses are doing business in the European market.

And when the crisis comes, we should pay more attention to quality, because consumers need high-quality products.

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< p > Albini also stressed that in the current market environment, strengthening the solidarity and cooperation among all sectors of the industry is very important. This includes not only the strengthening of solidarity and cooperation among enterprises in all sectors of the industry, but also the development of the industrial system through the cooperation between industry associations, including Italy fashion industry organization, Italy national fashion industry association, Pitti Immagine exhibition, Altagamma high-end product exhibition, Milan and Florence fashion and design center, World Expo and other major fairs, and Milano Unica Milan fabric exhibition.

By strengthening cooperation, we will continuously strengthen the leading edge of Italy's manufacturing industry and bring strong driving force to the development of the industry.

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< p > < strong > enhance the exhibition quality of the fine exhibition < /strong > < /p >

< p > "Milano Unica" has been positioned in Italy boutique fabrics exhibition.

For the Milano Unica fabric exhibition, the quality of the exhibition depends on the quality of the exhibitors.

The more the exhibitors, the richer the exhibits, the higher the quality of the audience.

The exhibition has launched the 4 phase in China and has been continuously successful in the international market. "

Silvio Albini said.

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< p > according to Massimo Mosiello, general manager of Milano Unica exhibition, under the environment of cautiously optimistic and expected recovery, the Milano Unica Milan fabric exhibition has also adjusted the form of exhibition and the structure of exhibition products.

To meet the needs of the market, we have made adjustments to the exhibition and launched a new image of the exhibition.

From the beginning of this year, the exhibition has been broken down into two major theme areas: In Fabrics fabric Theme Pavilion, which mainly displays the achievements and products of enterprises in innovation and technological updating. In the In Accessories accessories exhibition hall, it mainly displays a target= "_blank" href= "http:// www.91se91.com/" > clothing "/a" accessories products.

In addition to the Area Trend popular trend theme area at the entrance of Porta Teodorico, the organizers also added two popular trend display areas, which are located in the "In Fabrics fabric exhibition hall" and "In Accessories accessories exhibition hall" and have an image exhibition area.

Through continuous summing up of the successful experience of the exhibition, this exhibition will also release 2015 spring and summer trends in Asia Pavilion, which will be launched in Italian and English respectively, so as to better display the information released by Area Trend trend area and Trend Hubs tidal center, and meet the needs of professional audience for trend information.

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