8 Basic Principles To Be Noticed In Modern Store Management

< p > < strong > 1.. Comply with the principle of geographical environment < /strong > /p >

< p > < a href= > http://www.91se91.com/news/index_c.asp > shop > /a > the quality of the shop location will directly affect the business performance.

The most basic consideration for opening a shop is to choose the suitable location and business area, and also to consider in advance what kind of industry and business policy.

With the acceleration of the pformation of modern business opportunities, some areas formerly suitable for running certain shops may no longer have the conditions of operation. At this point, the shopkeeper will consider changing or moving as soon as possible, and can not be hanged on a tree.

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< p > < strong > 2. is suitable for the principle of customer class < /strong > /p >

< p > before opening a shop, we must have a clear judgement on the factors such as age, income, sex, occupation, < a href= "http://www.91se91.com/news/index_c.asp" > consumption tendency < /a > regionalism, work and rest rules.

And then open shops based on these principles.

For example, at the same time, a shop that runs women's clothing, and the main selling target is aimed at family women or professional women or avant-garde girls, the style of shops should be different.

Different store locations (urban centers or rural areas) have different characteristics.

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< p > < strong > 3. the principle of positive publicity < /strong > /p >

< p > shops should make full use of any media they can use to enhance their publicity to consumers, so as to arouse consumers' desire for consumption and purchase.

Especially when storefronts can see at a glance, they must be more attractive when designing.

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< p > < strong > 4. the principle of smooth channel > /strong > /p >

< p > shop outlet design is the most essential element of store decoration.

The best thing to do is to try to adopt the simplest way of doing things. Do not have too many roundabout surround.

There is a way to turn corners, ends of passageways or long passages, and design something that is attractive enough to attract customers.

In addition, although the width of the channel is restricted by the size of the shops, it is necessary to make full use of it, and at the same time, let the customers who are opposite to each other shoulder shoulder to shoulder.

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< p > < strong > 5. is easy to < a href= "http://www.91se91.com/news/index_c.asp > > purchase < /a > principle < /strong > /p >

< p > if the display of goods can make customers clear at a glance, easy to pick and buy, it will virtually promote the sales effect.

Therefore, all display products should be oriented towards customers' easy to see, easy to choose and easy to buy perspective. Meanwhile, the products should be classified properly and placed neatly, so that consumers can find the items they want without difficulty.

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< p > < strong > 6. the principle of shopping pleasure < /strong > < /p >

Nowadays, P customers are no longer satisfied with buying the goods they want. They also want to enjoy the pleasure of shopping.

Therefore, in order to cater for the customer's requirement, the shop must pay attention to the service attitude of the shop assistants, the color and lighting of the shop, in addition to considering its own format, scale, customer class and commodity space.

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< p > < strong > 7. the principle of paying attention to efficiency < /strong > < /p >

The "P" shop is designed to take into account the efficiency of trafficking.

From the beginning of the reception of consumers to the packaging of goods, the collection of goods and so on, we must give the shop assistant appropriate space for activities so that these actions can be carried out in a timely and efficient manner.

In addition, the design of the display or packing table should also be taken into account so as not to allow guests to feel uncomfortable.

Commodity replenish and inventory management must also be institutionalized.

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< p > < strong > 8., the principle of variability is < /strong > /p >

Except for appearance, most of the shops are very strong buildings at present, so it is very difficult to rebuild when p is needed, and the project is huge, time-consuming, costly and laborious.

Therefore, shop equipment or structures should be designed as timely and highly variable designs or materials as possible.

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