There Are Many Keys To Mastering The Essence Of Sales Promotion.

< p > < strong > Festival Promotion < /strong > < /p >

< p > more festivals in China are good reasons for promotion, such as Valentine's day, 38 women's day, national day, mother's day, teachers' day, Dragon Boat Festival, Spring Festival, new year's day and so on. These are Chinese traditional festivals, because during this period, the surge in consumption is the golden age of underwear sales.

It's best to match sales promotions, the banner at the door is more conspicuous, and the promotional effects of members will be better.

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< p > < strong > > a href= "http://www.91se91.com/news/index_c.asp" > thematic promotion < /a > /strong > /p >

< p > thematic promotion is to create a theme, and then launch promotional activities around the theme, so that consumers think it is a real payment.

Such as shops, decorations, factory celebrations, holidays and so on, there are reasons for this, promotion is even more so, inexplicit sales promotion can not cause customers' sense of identity.

There is a good saying, "there is no reason to sell for reasons."

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< p > < strong > a href= "http://www.91se91.com/news/index_c.asp" > joint promotions < /a > /strong > /p >

< p > refers to two or more than two brands or companies to carry out promotional activities in cooperation, generally launched between two well-known brands, is about strong cooperation, achieve win-win goals.

Basically, it is difficult to carry out joint promotions between two unequal brands.

Underwear shops can be promoted together with cosmetics, beauty salons, women's clothing stores, etc.

Such an interactive sales promotion method can effectively integrate two brand resources, concentrate on advantages, promote sales promotion activities, and to a certain extent, save both sides' funds, so it is a good way.

But also note: the choice of partners must be product related.

In addition, when exchanging gifts, the two sides should pay attention to the conversion of the equivalent amount of money and the principle of cost sharing.

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< p > < strong > > a href= "http://www.91se91.com/news/index_c.asp" > experience promotion < /a > /strong > /p >

< p > this is a way to stimulate customers to experience products so as to promote the purchase. It is to put sales promotion ahead, try it on, buy it or not buy it, and send it to you. Generally, some people buy it, and the purpose is achieved. The gifts should not be too bad or too expensive, such as pparent shoulder straps.

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< p > < strong > consumption voucher < /strong > /p >

< p > consumer coupons promotion can be done not only in holidays but also in peacetime.

This is also a way to complete the competition among the consumers ahead of time. If there is consumption, she may come directly to your store, which is a blow to her competitors.

You can print consumption coupons, a total of twelve, discount yourself, but do not hurt members' feelings, for example, a 25% off, membership is only 15% off.

It can be issued to all the units concerned, and can be used when promoting other stores. It is best to specify the points that are not allowed to be issued on the streets, which will make the customers less concerned.

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< p > < strong > return > /strong > < /p >

< p > return is the amount of money that the terminal store is required to buy and how much money it will return at the time of sale, such as buying 200 yuan to 20 yuan, just like playing 10 percent off.

This kind of sales promotion means more shopping malls, because it is returned directly with cash, so the attraction is greater.

However, when making sales promotion, we should pay attention to the amount of cash in circulation, which is neither beyond the limit nor attractive. Therefore, it is very important to make a reasonable amount of cash back.

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