Guangzhou, 60 Professional Clothing Wholesale Market, Etc.

At the beginning of this year, the implementation opinions of Guangzhou on promoting the transformation and upgrading of specialized wholesale markets were forced to be transformed by regulation, prompting the wholesale market of Guangzhou to decide to embrace the group and take the road of electricity supplier. Yesterday, Guangzhou's 9 major Wholesale market Signed a strategic cooperation agreement with Zhenhai wholesale network, hoping to transform and upgrade e-commerce. At present, 60 of the more than 100 wholesale markets in the city have been stationed in the platform, increasing the profit growth point through the "entity store" e-commerce, and alleviating the traffic congestion caused by "spot, cash and spot" in the traditional wholesale market. The platform will be formally launched before the end of the year, and is expected to achieve an annual turnover of over 500 billion in 3 years.

　　 Present situation

The traditional "three present" mode gives birth to many problems.

Guangzhou, the Millennium mall, is the earliest city with the most developed professional market, the richest, most professional, the most employed and the most widely distributed city. However, for a long time, the spot, spot and cash "three cash" modes in the traditional wholesale market have led to many problems, such as traffic, fire, public order and city appearance, which have hindered the development of many old professional wholesale markets, and the transformation and upgrading are imminent.

From Haizhuqu District Xingang road to Rukang Road, it is a busy scene at the moment. This is the market of the national cloth market. However, walking in the market is alarming. When pedestrians cross the street, even if there is a green light ahead, they must look left and right, beware of the electric cars, tricycles and trolleys that have suddenly been knocked out. In addition to traffic safety, housing reform is also a problem of public criticism. Driven by the market, many nearby houses have been converted into shops or warehouses. Even if they are located on the first floor of the residential buildings in the inner lane, the stalls are basically made. "All the piled up here are cloth, and it is easy to catch fire on Mars and make people worry all day." A stall man told reporters. The reporter saw that the two storey old houses were subleased in the wholesale business of cloth, and facade on the first floor. The two floor not only placed wood, cloth and other sundries, but also hung three or four pieces. clothes It can be seen as a resident or a warehouse.

The Yide Road, along with Haizhuqu District, is not only the largest international toy wholesale market in Southern China, but also a 100 year old seafood street. It is also beset with problems such as traffic and housing reform.

Wu Huihan, Secretary General of Guangzhou seafood dried fruit industry association, said that according to incomplete statistics, there are more than 1900 living and changing warehouses around Yide Road, and there are serious security risks. In the past, the "three spot" trading mode has been lagging behind, which is not compatible with the development direction of livable industries in cities, and has also hindered the further development of the market. Cash trading mode can now be solved by credit card. The focus we need to change is spot and spot, but this is a difficult point. " Wu Huihan said.

　 difficult problem

Getting rid of the electricity market of the entity market is not realistic.

In January 14, 2014, the ninety-ninth executive meeting of the Guangzhou municipal government deliberated and adopted the implementation opinions of Guangzhou on promoting the transformation and upgrading of specialized wholesale markets. It announced that in the future, the new wholesale market would be banned in the central urban area, and the low-end professional market such as "three cash" (cash, spot, spot) should be closed or relocated.

The relevant person in charge of the Guangzhou Municipal Economic and Trade Commission once said that considering the historical and actual situation of the wholesale market in Guangzhou, the transformation and upgrading of the wholesale market in Guangzhou did not take the same way to solve the problem. However, the reserved market should be transformed into a trade fair, separating the flow of people and logistics to alleviate the comprehensive problems of fire, transportation and public security. "It is unrealistic to cancel the market in Guangzhou. If we can combine the exhibition with e-commerce, online and offline interaction will be a better development direction." The person in charge said.

Wu Huihan said, simply go wholesale market. Online retailers It is unrealistic to abolish the physical market, and "every wholesale market is faced with such problems. Therefore, the electricity supplier is not so easy".

He said that in order to alleviate the many problems caused by the wholesale market, "opening a window on the basis of physical stores and gradually guiding the transfer of large logistics is a more feasible way." Against this background, many wholesale markets of the chamber decided to cooperate with the third parties and develop e-commerce.

　　 measures

60 wholesale markets collectively go online for wholesale.

Yesterday, sponsored by Guangzhou Zhenhai Technology Co., Ltd. and jointly sponsored by Xingye Bank, the conference on strategic cooperation signing of Zhenhai wholesale online line was held in Guangzhou yesterday. Reporters learned from the press conference that as a platform for Guangzhou's professional wholesale market, the "Zhenhai wholesale network" will be launched within this year. At present, 60 large wholesale markets have signed up.

These markets include: Yi Ma, Xin Di Di, Jin Bao, Zhan Xi and peach blossom river. clothing Wholesale market; wholesale market of leather goods represented by warm moist leather city; seafood wholesale market represented by Yide Road, Zhong Bao and so on; toy market represented by Debao square; stationery market represented by Xinyi garden; wholesale market of cloth like represented by Yin Ling square.

As a transportation center and commercial center in Guangzhou, Liuhua district has 34 wholesale markets, with a turnover of 46 billion 200 million yuan in 2013. It has become China's largest clothing distribution center, and China Liuhua brand enjoys a reputation in Southeast Asia.

"The transformation and upgrading of the wholesale market is a major event in Yuexiu District. We hope that with the help of e-commerce, we can help the specialized wholesale market grow bigger and stronger and upgrade on the existing basis." Guo Zhen, director of Yuexiu District science and Technology Information Bureau, said that as a commercial area, Yuexiu District attaches great importance to the development of e-commerce, and has formulated a special plan for the development of e-commerce, and has set up special funds. In recent years, the average annual support for the development of five or six e-commerce enterprises.

Guo Zhen said, Zhenhai wholesale network is in line with the development direction of transformation and upgrading of traditional commerce and trade in Guangzhou and Yuexiu District, and it also complies with the trend of e-commerce in the commercial and trade industry. Yuexiu District expressed support for the cooperation between Zhenhai wholesale network and the wholesale market in the region. Next, we will integrate the resources of Yuexiu District and higher authorities to support the development of e-commerce platforms such as Zhenhai wholesale network.

prospect

After 3 years, the annual volume of platform is over 500 billion.

Reporters learned from the relevant departments that Guangzhou has carried out a "shuffle" on the traditional wholesale market, and through the reform of the market registration certificate, we have made clear the main body and corresponding responsibilities of the market.

It is understood that before the registration certificate reform in Guangzhou, there were more than 900 wholesale markets holding registration certificates. After the registration certificate was merged, there were more than 400 wholesale markets holding the registration certificate from Yuexiu, Liwan, Baiyun, Tianhe, Panyu, Haizhu, new Whampoa (including Luogang) and other 7 wholesale markets. Take the Zhongda cloth market as an example. There were 37 wholesale markets in the past. After the registration certificate was merged into a market management company, there were 17 wholesale markets.

After the integration, the total number of specialized wholesale markets in Guangzhou decreased from more than 900 to more than 400, and there were more than 100 wholesale markets on the scale. At present, it has accounted for more than half of the 60 wholesale markets.

Li Hua, executive director of Zhenhai Polytron Technologies Inc in Guangzhou, said that the Zhenhai wholesale network will be formally launched in the year. It is estimated that after 3 years, the annual volume of transactions can exceed 500 billion.

characteristic

Online market corresponds to physical store

Banks provide credit limits.

"There is no conflict between Zhenhai wholesale network and traditional e-commerce entities, as well as the market's own e-commerce platform. Our aim is to give businesses more channels to promote." Li Hua said that the biggest difference between Zhenhai wholesale network and Alibaba is that the entity store coexists with the online wholesale market to achieve two-way development. "The online marketplace of Zhenhai wholesale network is one-to-one correspondence with the physical stores. When a wholesale market merchant withdraws from the entity wholesale market, Zhenhai wholesale network also requests the wholesaler to withdraw. Retail investors are not allowed to enter our platform.

Wu Beibei, director of the office of Guangzhou Silver Ridge Industrial Development Co., Ltd., which is stationed in the 6 wholesale markets, said that, as a wholesale market operator, taking the road of e-commerce, businessmen are most worried about the impact of the virtual market on the physical market, the impact of warehousing and external migration on the value of market shops, technology, personnel investment and cash flow.

Wu Beibei said that Zhenhai wholesale network is a real store, and it will not affect the operation of the entity store. Among them, for cash worries of merchants, during the period of capital withdrawal, there are not only small loan companies under the Silver Ridge Group, but also committed to provide microfinance for businesses, which can solve the demand for funds.

Yesterday, the Guangzhou branch of Xingye Bank also reached a cooperation agreement with the Zhenhai wholesale network. Yang Fan, general manager of trade and Finance Department of Guangzhou branch of Xingye Bank, said that Xingye Bank can provide 5 billion yuan credit line for Zhenhai wholesale network and provide 100 thousand yuan credit card credit line for merchants stationed.

Li Hua introduced that, according to the cooperation agreement between the two sides, during the cash pledge period of the merchants stationed on the platform, the amount of credit within 50% of the capital pool can be applied, and Zhenhai can do it within 24 hours. Merchant The loan is more than 50% of the pool, which is accepted by the Industrial Bank and can be distributed to merchants within 3 days.