Holly Creates A New Concept Of "Light Fashion" For Moon Cakes

In the first half of 2014, China's baking market went abroad and inside.

The state of letting flowers bloom.

And in the past mid autumn marketing war, in the face of the fierce competition of domestic rising stars and the strength of foreign enterprises to seize the opportunities, the old bake enterprises are still the most difficult to shake and most competitive industry by virtue of many years of word-of-mouth reputation. Once listed, they are warmly sought after by consumers. It is one of the few new varieties that has rarely won the classic position in the Chinese moon cake market in recent years, and has also enhanced the public awareness of the category of flowers and moon cakes, creating a moon cake.

New concept.

Holly has repeatedly said that its business is "love business". Luo Hong, the founder of the company, also called Holly Lai as a "three heart" company. The first is "stuffing heart", that is, using the best raw materials and recipes. Second is "careful", every process, every link achieves zero quality defects, and the third is "love". He asks store personnel to regard themselves as "love envoys".

In order to guarantee the quality of every link, Holly's collection of rose raw materials is more rigorous.

The flower farmers knew that they had no need to fight pesticides, so they began to change their ways of insect repellent, and used environmentally friendly and harmless smoking methods to repellent.

This synchronized international idea not only contributed to the flower growers.

The change of mode ensures green and pollution-free products.