Nicholas Tse And Faye Wong Composite Scandal Economics: A ST Replay In Entertainment Circles

"I don't know, I don't know." Xie Xian and Nicholas Tse's agent Huo Wenxi refused to be interviewed by reporters. "This is a private matter. What do you want to prove?" And hang up the phone soon.

On the contrary, Faye Wong's agent, Chen Jiaying, showed a very happy look and gave them a blessing. They thought they were single after all. This is their freedom. But when asked whether they were "entertainers" or not, the two people's intimate notes were exposed. However, she showed great surprise, saying that she did not know their compound until they saw the media coverage, and she was very angry at the fact that she had been following the popular studio, and said that when necessary, they would appeal to the law.

After a huge repercussion in the circle of love between the popular studios, Shan Wei and his filming, they spent 4 days tracking and photographing the "old flame rekindling" of Feng Fei, which caused more controversy. Some people thought their dedication was good, but exposing the privacy of celebrities not only violated morality but also violated the right of personal privacy. But more people think this is a typical "artist's shooting" incident, otherwise how such private photos will be exposed, and will also take 80 hours of private life details.

Scandal Economics

Whether it is right or wrong, it has virtually poured a cool basin of water, which is constantly warming up and rising in popularity, and a well-known planner familiar with the rules of entertainment circles. Xiao Cai has made it clear that this is just a ST reorganization of the entertainment circle. Under the pressure of brutal market and public fickle, the two gliding stocks have to take advantage of the weakness of the public: they like to peep at privacy and enjoy peach colored news, and the combination of these two will be transformed from scandal into scandal economics, with the positive emotional orientation, so as to achieve the maximization of their earnings by completing the restructuring of the two stocks which are no longer favored.

Zhang Ziyi and Wang Feng are a good example. With the help of Zhang Ziyi's super popularity, Wang Feng quickly completed a big turn from a rock star to an entertainment star, and his appearance fee rose to tens of millions from tens of thousands and hundreds of thousands of people. Moreover, the highlight of every concert is to express the love of pairs.

Recall that more than 10 years ago, Faye Wong and Dou Wei divorced, some people lamented that Dou Wei did not work, Faye Wong's music would be greatly reduced, and the rapid "Feng Fei", so that Faye Wong's popularity greatly increased, not only to get rid of the negative image of her divorce with Dou Wei, but also let the media see a strong woman, and dare to pursue true love. Although the boy was also a new student in the entertainment circle soon after his debut, the origin of his two generation would make her future immeasurable. In addition, Hongkong's mature "star making mechanism" quickly brought the new arrival of Nicholas Tse to the forefront. "Feng Fei" is also a strong alliance.

Their love has become a popular saying, which caters to the love psychology of women. Whether it is beauty or ugliness, age, there is a prince charming in every woman's heart: many gold, handsome and young, but in real life, many women are unable to realize their dreams because of various conditions, so they have to rely on idols to show their affection. When Faye Wong dares to pursue a boy who is more than 10 years old, he not only lets women see the hope, but also makes women feel that their value has been improved, because in reality marriage is always the old man eating the tender grass, while the old woman will not be favored by the little boy, or he will think that he has some plans and feelings are not pure.

In those days, entertainment commentators said that Nicholas Tse was a new person after all, and Faye Wong helped her star path. Then, after the conditions were ripe, she looked for the actress who was similar to her age. Faye Wong or Faye Wong did not despair of it, but quickly organized the family, married and had children. Life was like a top. After turning around, they returned to their emotional roots. This time Faye Wong was going to make a new dish. Nicholas Tse had a new movie to be shown. It was coincidence or otherwise arranged, which made the entertainment's right and wrong quickly become a social event: rationality and emotion, it had to let rational people doubt the economic benefits behind the complex motives and feelings.

For the majority of female fans, it is a happy thing after all. At the age of 45, the goddess can still find her true love. Her face has not experienced the depreciation of years, but has become more charming. But for men, they may not believe in fairy tales in entertainment circles, because there is an illogical speculation behind all these emotional coincidences. Quotes the editor in chief of a media editor: no one can catch the secret bedroom life or even the details of a kiss.

The resurgence of these emotions, combined with the fans, quickly transformed into the headlines of the media, and the benefits brought by the headlines were the victory of the restructuring of the two ST shares, and soon their film and exhibition fees would increase, which is the value chain of entertainment circles. It is inevitable that some planning companies will win by magic tricks, or even use "vulgar" to hype them.

　 Behind the comeback

　　 Hui Guan These days, the headlines of entertainment editions are almost all emotions related gossip. When the director Quanan Wang's prostitution affair was almost like the exposure of CCTV street, it soon stimulated the discussion and flogging of different social strata on the "human nature", followed by Chen Yao's derailment, and the exorbitant material of his ex husband made the media circle boiling again. These overelaborate explanations of privacy and human nature not only satisfy the public appetite, but also divert their attention. However, it also affects the sales of new films and new records, because its concern is declining.

For example, the new movie "life time" released by Nicholas Tse in September was quickly squeezed out of the entertainment headlines. Its popularity program "12 fronts" ratings are also declining. This is a reality show outdoor food program, focusing on creating a good man image, while Nicholas Tse's gourmet "good husband" and good father's image do not bring superhuman popularity to the program. Some people think that he has not played a good father of two children in real life. His agent then hinted that through micro-blog, Ting Feng wanted to visit the children and take good care of the children, but the woman refused. And Cecilia Cheung's brother broke the news at micro-blog, saying that the woman was not allowed to visit her children, but because the man was too busy, had a lot of things to do, and was busy. feeling Things.

At the beginning of the year, the media came out with Nicholas Tse's help from Paris fashion week and Faye Wong's private meeting, and how Zhao Wei put on the line to make their feelings complex. The true and false information is intended to save Faye Wong's popularity. But the newly released new song "love can not be" is still unsatisfactory. Some netizens are disappointed, and even feel that after singing for years, their voice has been seriously damaged, and finally they have to make up with the help of recording studios, but still not as good as before.

This is the natural rule that human beings can not resist. However, Faye Wong is Faye Wong. Her agent team hopes to create an old goddess myth. So on her 45 birthday, she was drying out the "Queen of songs", saying that she was like a 25 year old girl, followed by a lot of articles about how the goddess conquers time and conquers the years. She will usher in a new career and new emotions.

Some netizens later listed a series of emotional events when she came back. It turned out that almost every time she came back was related to marriage and divorce. Would she again sacrifice her emotional killer and get married or fall in love again?

　　 No independence Occasionally, in September 20th, the media covered the news and details of Faye Wong and Nicholas Tse for 80 hours, which was enough to provoke the curiosity and desire of the public.

　　 Faye Wong successfully became the queen of the headlines.

Some media friends sigh that only Faye Wong can live up to herself. After her economic independence, she can choose her true love and choose her own way of life without the need of a broker or a backgroup. This is the value of an example, and she is completely confident.

Is this really the case?

Entertainment circles are just like rivers and lakes.

A few days ago, the reporter also interviewed Dou Wei, who said he enjoyed the elegance of life and had not much material desire to live in a one bedroom house with highlands. When he is free, he goes to a bar in Houhai for tea, and sits for a long time.

Asked why he divorced Faye Wong, he said that the gap between the two was too large. He felt that he was more suitable for the plateau. The two people were more close to their temperament and interests, and had the same values. Although two people would quarrel, they would soon be over.

When Dou Wei left the band at the height of the day, many people were puzzled. He said that this was actually related to what he had always wanted to pursue in a life of indifference, and Faye Wong had always loved it.

Dou Wei said he could not adapt to the impetuosity of the music circle, especially in the entertainment industry. In many artists' view, the performing arts circle is a big arena. Every broker and brokerage firm behind each artiste form an interest body. In order to maintain their status, they have to find ways to occupy the important position of the media, so they have to sacrifice their privacy, family and so on.

In order to develop in Hongkong, Faye Wong had to rename Wang Jingwen, which he did not like very much. Then he adjusted the life with the beat of the broker. These are the reasons why he did not like the entertainment circle in Hongkong.

In those days, they had hyped up the divorce between him and Faye Wong, and Dou Wei still keeps a distance from the media.

The reason is that the entertainment circle in Hongkong was far from being so open now. In those days, in order to preserve the image of their idols and even disclose any emotional life of artists, Andy Lau had been secretly married for many years. Even after Jackie Chan had been secretly married for many years, he announced his marriage.

Until later, social cognition changed, and the aesthetics of the star struck group was also changing. They shifted from the idol worship of a single "male jade girl" to the idol of their personality and strength. In order to catch up with this change, Hongkong's star making mechanism subsequently planned the image of "good home man", "goddess of personality" and even "Uncle", and many artists could show their humanity.

Faye Wong's divorce, marriage and divorce, and the pursuit of men who are smaller than themselves, all coincide with the changes of social aesthetics and emotion. She develops from pop singers to other character schools of strength. Each experience reflects the changes of popular culture in Hongkong entertainment circle and the mainland, and people's emotional choices and ways of treating love become diversified.

And entertainment brokerage companies are taking advantage of the psychology of public change. They turn the artists' emotional crisis into an eyeball economy. This is entertainment marketing and crisis marketing. Li Guangdou, a brand analyst, has studied the economics of stars for many years. He believes that transforming emotions and even negative emotions into positive news is the greatest learning of fan marketing. "The public will only be interested in appearances, and they will not go deep into the motives behind them. Instead, the brokers use the blind mentality of fans to enlarge their private feelings into public topics, thus completing the emotional recognition of artists and consumers, and ultimately achieving their market value."

Saving or reshaping artistic personality