Internet Home Brand Opens Next Line Shop

September 30th evening news, Internet

Brand DAPU has recently announced that its first line of experience is officially opened.

The move marks the beginning of the expansion and infiltration of the sales channel of the DAPU.com network, including Jingdong, Tmall flagship store and B2C e-commerce platform.

Network.

At the opening site, Wang Zhiquan, the founder of Tai Po network, said that it was the first Beijing all class intimate home furnishings experience Museum, which ensured that the sale of close fitting household cotton products had no formaldehyde, no fluorescent brighteners and no carcinogenic aromatic amines. At the same time, it was also the first interactive service experience hall, with multiple experience interactive screens in the shop. Customers could choose their products, styles and colors by touching the super screen.

For example, when the customer picks up the product on the display rack, the screen will automatically show the detailed picture and presentation of the product. In addition, it is also an online offline open access experience hall. The new customers can learn and experience products online and complete the purchase online, and can also buy and buy online, and the price is exactly the same on line and offline.

Wang Zhiquan stressed in particular: "the shop of the Grand Park has already opened a number of outside Beijing, mostly the core of big park.

I am running.

The Beijing national Swiss experience store, which is open today, is a Tai Po camp, but it is only temporary. After gradual improvement and maturity, it will be handed over to the big fans who are willing to take over.

"In principle, Tai Po does not make himself a shop offline, but he fully supports the idea, experience and strength of fans to open their stores in their own districts and support them to grow together with big park.

They can also sell online offline stores, and the distribution of products is unified by big park.

Wang Zhiquan said that the O2O mode is to leave all the offline stores to the fans.

Fundamentally speaking, the most important thing of the park is the product itself, and other links, especially sales links, can be given to others.

Such a new way of operation is the return of traditional sales methods, which allows brand products to be better understood by fans, and then conveyed to more audiences.

And this is undoubtedly another development of sales channels.

In a large number of entities shop online online environment, the electricity supplier has this move can also be seen that their intentions are good.

The founder of CEO and Wang Zhiquan were the founder of the former Cooper network. After being purchased by Gome for 48 million yuan and incorporated into Gome's electricity supplier system, Wang Zhiquan chose to leave and start business two times, and entered the vertical field of home textiles and household products with "big Pu" brand.