Effective Measures And Significance Of Enterprise Management Financing Strategy

　　 First, seek the best. capital structure

Capital structure is the proportion relationship between debt financing and equity financing in the total capital of enterprises, that is, debt financing accounts for the proportion of total capital. Capital structure is the core issue of corporate financing strategy. The essence of capital structure is to maintain a moderate debt ratio at the very lowest cost of capital. according to Small and medium-sized enterprises The actual situation, weighing the effects and risks of debt raising, rationally determining the best capital structure of enterprises, App Co's valuation method and balancing capital law of costs And analogy methods, through restructuring, corporate governance reconstruction and incentive system reengineering and other supporting strategies to ensure the realization of capital structure optimization.

From the traditional leverage theory to the MM theory of the modern capital structure starting point, then to the pecking order financing theory and the information asymmetry theory, the capital structure has made the capital structure theory constantly evolve and deepen. This will urge the theory and practice workers to continue to explore and study the proposition of capital structure, so as to better guide the practice of investment and financial management.

　　 Two, choose the best financing opportunities for enterprises.

The enterprise financing strategy should have foresight ahead. Enterprises should be able to grasp all kinds of external and environmental factors such as interest rates, exchange rates and other financial markets at home and abroad, understand the macroeconomic situation, monetary and fiscal policies, and the political environment at home and abroad, and rationally analyze and predict various favorable and unfavorable conditions that may affect the financing of enterprises and possible trends of change, so as to find the best financing opportunities and make decisive decisions. Considering the characteristics of specific financing methods and combining with the actual situation of the enterprises, a reasonable financing strategy should be worked out at the right time.

　　 Three, reduce the financing cost of enterprises as far as possible.

The cost of enterprise financing is the decisive factor that determines the efficiency of enterprise financing. For small and medium-sized enterprises, the choice of financing is of great significance.

In the financing practice of enterprises, there is an excellent order in financing. Generally speaking, the preferred sequence is: first, the self financing of enterprises. If small and medium enterprises invest less, it is preferable to withdraw cash from deposit accounts; secondly, consider short-term investment realisation. Two, when SMEs have insufficient funds, they generally give priority to lowering dividends. The three is external financing. Enterprises first consider bank loans, then issue bonds, and finally issue shares. From the perspective of financing priority, we can see that internal financing is the most important one, while stock financing is the last option in external financing.