Hermes Lands In Shinguang World, Orange Shines On Beijing To Seek New Market.

From Paris, France

The handcraft brand Hermes has opened its grand opening in fourth stores in Beijing, Xinguang world store.

In October 23, 2014, an orange light went straight to Beijing's shinguang world.

In the "fertile land" of Eastern Beijing, a new shop in Hermes Beijing has been unveiled, and Tencent fashion (micro-blog) has come to the scene to feel this great event.

Colorful autumn

The facade of the exclusive shop displays the autumn art window.

In the hazel Brown vertical window lattice, there are different abstract animal shapes.

The embedded design allows the natural light to penetrate into the room easily.

Each store's entrance floor is lined with Hermes classic bookmarks.

It was drawn from the book collection of mile Herm s s and was finally selected in 1945. Its inspiration originated from Alfredde Dreux's four carriages and the horse child.

Echoing with it is the top of a series of Greek ceiling lamps, warm orange lights, to greet the arrival of every guest.

Careful layout

The right side of the store entrance is the fashion accessories and enamel area, the left side is the ladies' silk and perfume area, and the scarves are scattered like art paintings hanging on the screen.

Leather products are located in the center.

Across here is the wrist watch and jewelry area covered with frankincense carpet, which is different from other display spaces.

The three leg oval table, cherry wood display box and shiny display cabinet add some warmth and privacy to exclusive space.

In front of the entrance is the women's clothing area. This exclusive space is wide open, warm and comfortable.

It includes a shoe area built by RDAI architectural design firm, and a sofa with 26/28 Fu Fu Avenue series, which is comfortable and soft.

The triangular space nearby is a display area for home furnishing, tableware and harness.

In the display area of the harness, there is also a unique "horse show display stand".

The men's clothing area is located in a relatively private space, and the display is consistent with the women's clothing area.