Chongqing Builds Five Major Textile And Garment Industrial Bases

"The same is no longer done. The scene of Chongqing women's wear from Chaotianmen to all over the country has not appeared for a long time."

Chaotianmen market, Chongqing faction clothing once the stronghold, the ten major clothing wholesale market, the practitioners here have witnessed the "golden age" of Chongqing clothing, but at the same time, they are deeply touched by the current changes in the clothing market. In the impact of the e-commerce platform on the real economy in recent years, the clothing retail industry is the first to bear the brunt.

The rise of online clothing stores has led to an unprecedented downward trend in the volume of physical retail sales.

"Double 11" on the eve of the annual

The war seems to have smelled some smoke, and many Chongqing clothing operators are also eager to move.

How to get Chaotianmen's lost market share back again? Many operators hope that Chongqing's local e-commerce platform.

In the reporter's interview, the electricity supplier channel and the big retail era behind it are becoming.

The consensus of some former businessmen in the Western garment industry is that some O2O based e-commerce platforms are even rushing to test the water before the "double 11" festival.

Chongqing local e-commerce platform I empty

Responsible person said, O2O itself has online shopping mall, online interaction and other functions to solve the retail channel is definitely the right remedy, and this is the key to the current development of Chongqing's clothing industry.

It is understood that in 2013, Chongqing textile and clothing sales output value of about 50 billion yuan.

According to the plan, in the next five years, the sales revenue of the five major garment manufacturing bases in Wanzhou, Hechuan, Jiangjin, Yubei and Banan is expected to reach 50 billion yuan.

In the previous media reports, the relevant leaders of the Chongqing Municipal Committee of letters and commissions clearly hoped that the Chongqing clothing industry could achieve pformation through innovation driven, and the specific way is to use Internet thinking more. This will also become the basic train of thought for the pformation of Chongqing's garment industry.

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Grey cloth is a product of the middle reaches of the textile industry chain. In recent years, under the control of some regulatory policies, its price has been seriously distorted.

The international competitiveness of China's textile enterprises has been weakened rapidly, and the imported textile gauze has poured in. The downstream garment enterprises are suffering from indigestion and slow inventory.

On November 6th ~7, the 2014 grey cloth Summit Forum was held in Xiaoshan, Hangzhou, which was exclusively hosted by Zhejiang Huarui information Touchplus information Corp (China Cotton Textile Information Network). The conference attracted nearly 1000 representatives from the upstream and downstream industries of the industrial chain.

Delegates focused on the current grey market situation and explored the new profit model of grey fabric market.

In recent years, because of the great changes in the market environment at home and abroad, grey fabric enterprises are facing unprecedented pressure to survive.

Hua Xiao, an information manager of Huarui information company, focused on analyzing the changes in the production and marketing pattern of grey fabrics.

He believes that the number of imported yarn and grey fabrics has dropped somewhat this year; the trend of "non cotton" production of grey fabric is still continuing; the terminal clothing online shopping will gradually change the traditional marketing mode of enterprises, and the quick response and the small and medium size of upstream grey fabrics become normal.

In addition, the futures of cotton yarn will soon be on the market, and the financial attributes of the upstream and downstream sectors will be strengthened, and the frequency of market fluctuation may increase.

Wu Faxin, general manager of Guangzhou City Yarn Import and Export Trading Co., Ltd. analyzed the new profit growth point of grey cloth market. He believed that the traditional products themselves could not create "premium benefits" for enterprises. Only by looking for new profit growth points outside the products could they get out of the "Porter" ending.

He said that the FTA business of cotton, cotton and other commodities will subvert the traditional mode of international trade, and enterprises should pay attention to it.