Jiaxing Sweater Raw Materials Market Opened

Recently, much attention has been paid to the opening of Jiaxing's sweater raw materials exchange market.

It is understood that Honghe town and Pu Yuan town of Jiaxing are the largest sweater distribution centers in China and the birthplace of raw materials for sweaters.

However, for a long time, there has been a shortage of standardized trading platform for sweater raw materials.

By the end of 2013, Jiaxing gross sweater raw materials with a total construction area of about 76 thousand square meters and a total investment of about 600 million yuan.

Since then, this gap has been filled.

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Sweater

The official opening of the trading market also means that the development of the local sweater industry has entered a new stage.

It is reported that this opening not only attracted local investors and sweater industry insiders in Jiaxing, Shanghai, Wenzhou, Ningbo, Hangzhou, Taizhou and other places in the sweater industry operators and senior investment guests also came to purchase.

According to statistics, the first phase of the market opened 116 sets of sales.

The raw materials and accessories trading market of Jiaxing sweater has been widely concerned and expected by investors since its establishment. The project also carries heavy responsibilities of Honghe, Pu Yuan and Jiaxing sweater industry upgrading.

"The professional market industry is rooted in the strong local main industry, relying on the strong industrial foundation that can not be replicated over the years, facing the world market and doing global business, is a truly big industry, big platform and big business."

Jiaxing sweater raw materials trading market, a person in charge said.

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Women's clothing has the characteristics of novelty design, high timeliness, short cycle and fast change. This requires enterprises to have a strong ability to design and respond to the market, and only by copying and plagiarizing, they can not form their own brand style.

At this point, Taiping bird dress realized the importance of self style from the beginning of its birth.

For a long time, Taiping bird's clothing has been adhering to the fashion strategy, focusing on product development and design, integrating the most popular fashion elements and brand styles into product design and shaping the core competitiveness of the brand.

At the same time, the company has also developed a fashion design team with fashion sensitive touch, innovation ability and internationalization.

The design team will take part in international fashion week such as Paris and Milan every year to catch the international fashion elements, and gradually form three series of "STYLE", "SHOW" and "STREET" with unique fashion features and clear positioning. Every year, a total of 2500 new products will be released to the market.

Taiping bird also actively draws inspiration from art.

On the 2014 Ningbo International Fashion Week held recently, Taiping bird made a new way to create ideas, skillfully combining pop art and brand characteristics, fully showing the possibility of changing and compatible fashion, art and space, reflecting the rich internal characteristics of the brand, and creating a brand distinctive personality attitude.

At the same time, for the popular theme of environmental protection in the world, Taiping bird dress shows its attitude. In the exhibition hall, the appearance of animals such as elephants, which has been processed by art, expresses the concern of the brand on ecology and nature, and embodies the social concern of the brand.

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According to the person in charge of the brand, the inspiration of the new LOGO is derived from the ancient legend, and the legend of the sparkling bloom in the bath fire symbolizes the mysterious and eternal evolution.

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Taiping bird, a heavy brand and strong culture, is changing the development concept of this traditional industry. It also indicates that the great era of national fashion has arrived.