Lin Congying, The Helm Of The Nine Herders, The Fashion Maker And The Leader.

Turn on Lin Congying's resume, vice president of China clothing association, member of the Eleventh Fujian Provincial Committee of CPPCC, vice president of Fujian clothing and apparel industry association, vice president of Quanzhou textile and Garment Chamber of Commerce, vice president of Jinjiang Federation of industry and commerce, etc.

Under his leadership, he has gradually grown into the leading brand of Chinese business casual men's wear, and has successively won the honor of "China's famous brand products" and "China's well-known trademark".

Corporate culture is a culture formed by enterprisers for a long time. It is an important spiritual support for the success of entrepreneurs.

The fashion brand is the most representative product culture tonality of all the products produced. They clearly show the understanding and understanding of the business leaders for fashion.

As the leader of nine men's king of the famous men's clothing brand, Lin Congying is undoubtedly the fashion founder and leader of the brand.

Turn on Lin Congying's resume, vice president of China clothing association, member of the Eleventh Fujian Provincial Committee of CPPCC, vice president of Fujian clothing and apparel industry association, vice president of Quanzhou textile and Garment Chamber of Commerce, vice president of Jinjiang Federation of industry and commerce, etc.

At the end of the 80s of last century, Lin Congying began to engage in clothing trade, and began to intervene in the production of clothing in 90s.

Under his leadership, he has gradually grown into the leading brand of Chinese business casual men's wear, and has successively won the honor of "China's famous brand products" and "China's well-known trademark".

The company's strategic development plan, enterprise culture construction, brand management and management, channel development management, enterprise internal control system, etc. become a model of Chinese private enterprise learning.

As a person

Lin Congying, the helmsman of the brand, also has its unique interpretation of fashion.

In communicating with others, he said, first of all, the first impression of people's interactions or first contact is very important. The first impression comes from whether your dress and image are very neat and clean.

Secondly, it is also important to have a smile and try to show affinity and intimacy in the process of communication. The expression of affinity can easily open the atmosphere and scene of communication.

Third, communicating in a relatively elegant or humorous way helps to reduce the stifling atmosphere in communication.

In addition, Lin talked about elegance.

Connotation.

He said that a man should not only be elegant in appearance, but also should be both inside and outside. He should be beautiful and elegant. He should be filled with love, enthusiasm and responsibility so that he can become an elegant gentleman.

He said holding elegant gentleman selection activities is to tell consumers how clothes should be dressed and what kind of clothes they should wear in order to fit their identity, match the occasion and fit your body.

On the other hand, in order to encourage consumers to have more love and responsibility, whether they care for their families, love their bodies or do their other duties, he thinks this is a truly elegant gentleman.

Lin Dongceng said: "the true gentleman quality does not depend on the surface fashion or politeness, but depends on the moral value. It does not depend on the wealth of the individual, but on the quality of the individual."

Under the guidance of his brand philosophy, nine men's men's clothing, no matter in the brand design or the various activities held, all strive to create a real gentleman. It can be said that since the early 90s, designers of nine herdmen focused on the pformation of middle and high class men's clothing have once again grasped the pulse of the times.