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    Fast Selling Group'S First Quarter Profit Rises Sharply

    2015/1/10 10:05:00 27

    UNIQLOXun Marketing GroupClothing

    According to reports, the Japanese Express Group recently announced that the first quarter profit increased by 40%, helped its Japanese UNIQLO store sales rise, and overseas business growth.

    In the first quarter of 9-11, its fast operating profit was 91 billion 370 million yen (US $763 million), up from 65 billion 310 million yen in the same period last year.

    According to Thomson Reuters's survey of four analysts,

    Estimated mean value

    It's 77 billion 710 million yen.

    The forecast for the current fiscal year for August 2015 will remain unchanged.

    The company expects operating profit of 180 billion yen in the current fiscal year, net profit of 100 billion yen, and revenue of 1 trillion and 600 billion yen (yen).

      

    Uniqlo

    It is currently the fifth largest leisure in the world.

    Clothing brand

    (the top five were ZARA, H&M, GAP, The Limited, UNIQLO).

    After sales of Inditex's ZARA (Spain), H&M (Sweden) and GAP (USA), it ranks fourth in the industry.

    There are branches in mainland China, Hongkong, Macao, Korea, Britain, France, the United States, Taiwan, Malaysia, Germany and Australia.

    Related links:

    The fashion circle has no short history to play with the secondary line, and the first person to taste is Armani.

    In 1981, Giorgio Armani created a subsidiary line brand Emporio Armani.

    After that, most fashion brands began to launch corresponding sub lines.

    For example, in 1988, Donna Karan launched DKNY, and Prada launched Miu Miu in the 90s of last century. They usually use the reputation of the main line to design consumers who are unable to buy the mainline for young people.

    The original idea is profitable, and the response from the market has always been good. Even once, there has been a "main line of image, a profit from the secondary line".

    But now, this situation has changed quietly.

    We must remember that Domenico Dolce and Stefano Gabbana stopped operating D&G in 2011 and classified D&G into Dolce&Gabbana.

    At that time, the news shocked the fashion industry and led to the last wave of panic buying by a group of D&G.

    At that time, the brand's annual income was about 400 million euros, which was pretty good. The move has always been speculation, but now it looks clear.

    Another way of sub line is to go it alone, like Prada's repositioning of Miu Miu, or to the main line, to reduce branches.

    Because over the years, some of the sub line owners have influenced the image of the main line. Some brands are too confused.

    The smaller the brand, the harder it will be to maintain the cost of business.

    So LV would rather sell cheap key chains and extend the product line rather than play a small LV.

    "We know that besides Giorgio Armani, there are Emporio Armani, Armani Exchange, Armani Jeans, Armani collezioni, etc.

    In fact, the latter 3 brands are basically handed over to distributors.

    An industry insider who worked in Armani told reporters, "we have also discussed whether Armani's secondary line is too large, and it will confuse people.

    So now concentrating on the main line and advanced customization, only Emporio Armani is fully managed by the brand.


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