Interior Design Skills Of Goods And Clothing Stores
The direct standard of clothing store design is to see the quality of merchandise sales. Therefore, making customers the most convenient, intuitive and clear way to "contact" goods is the primary goal. When receiving the interior design task of a clothing store, we must first analyze the form and nature of the merchandise sold by the store, with the purpose of making use of all kinds of artificial design elements to highlight the shape and personality of the merchandise, but not to win the competition. The analysis of commodities can start from the following points.
First, the size and type of commodities: how large the size of similar commodities varies. This kind of amplitude of variation causes different sense of space, and the products with large change range are rich in display, but it is also easy to cause confusion. When designing, we should emphasize order. Decoration elements 。 Goods with a small change range are arranged in neat order, but easy to fall into monotony. When designing, they should pay attention to changes and increase decorative elements.
Second, the shape of goods: the shape of the same commodity changes more, the space feels lively, but also easily confused. If there is little difference in the image of the merchandise sold, attention should be paid to changes in the design space, otherwise it will make people feel dull.
Third, commodity color And texture: commodity. texture They often show their charms under specific light and background.
Fourth, commodity groups and individuals: whether the commodity appears in the form of groups or individuals, has a great impact on the purchase of customers.
Fifth, the character of commodity: the character of commodity determines the style of interior design. The same is the fashion store, the high-end women's clothing store's freshness and elegance is quite different from that of the youth casual store. The harmony between interior design style and management characteristics is directly related to the sale of goods.
The same commodity is often regarded as a high value in a well decorated clothing store than in a night market stall. Facing the market competition, we must win the consumers with the outstanding features of architectural decoration. For this purpose, the following techniques can be used.
First, create theme artistic conception.
Second, repeat motif.
Third, flexible change.
In short, under the premise of not interfering with commodities, the careful use of various artificial decorative materials can not only make the style of interior design distinct, but also highlight the characteristics of clothing stores, and can also play a good role in enhancing certain commodities. In the increasingly fierce market competition, designers must integrate the above three points in order to provide a good foundation for clothing stores to win competition.
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