Three Great Features To Help You Build The Best Clothing Store.
Good clothing franchisees generally have the following characteristics: wide range of applications, large flow of people, high level of target audience.
In this sense, the lower level shops of the first grade commercial buildings are the best clothing franchisees. The commercial street brings the natural flow of people.
In fact, some highly valued shops are often retained by developers as long-term investments and less able to enter the market.
We should realize that we can
market
Clothing stores, which are sold in the form of sale, often belong to the second class and should be careful and cautious when they invest.
The place where pportation is convenient and the flow of people is easy is the first thing to be considered. Therefore, the bottom shop is far better than the upper berth, and at the same time, the value of the pedestrian flow is much higher than that of the pedestrian flow.
traffic
Stream of people.
The former is like
Commercial Centre
And entertainment center, such as subway passageway and so on, popularity is another important indicator. We need to see whether the surrounding businesses have been or are expected to become potential, and whether there are important sources of customers around them. It is worth mentioning that the two-sided clothing store structure formed by narrow streets is much more advantageous than the double sided clothing store structure created by wide roads. The flat structure of shops is also very important. On the one hand, we need to have a wide range of Facebook contacts with customers, and on the other hand, we are looking for the pattern of Founder to facilitate the layout of the store.
Now, a lot of selling shops are located in the split shops inside the commercial buildings. I believe that this is one of the most risky factors in shops investment.
Because located in the interior of a commercial building, it will be subject to the management and management level of the managers, and it will also be affected by other operators in the commercial buildings.
In any case, first of all, we should choose street or near the entrance and exit berths, forming the potential of both inside and outside of the commercial building, and once it is available, it will always bear the brunt of the poor position.
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Generally speaking, a good shop site has several common characteristics, which can be summed up by some of the above questions.
These characteristics include:
(1) areas with frequent commercial activities
Such areas are usually commercial centers, downtown areas and frequent commercial activities, and the turnover is bound to be higher.
Such a store is called "an inch of gold".
In such areas, logistics is fast. For apparel industry, the trend of clothing is very fast. If goods flow slowly, they may be out of fashion before they are sold. Therefore, the area with frequent commercial activities is a perfect location for choosing the location of clothing shops.
(2) areas with high population density
Shops opened near residential areas, with a relatively concentrated population and high population density.
In such areas, people of all ages and social strata have.
It is easier to choose different styles or types of clothes, and there will be more customers.
Moreover, because the flow of population has been very large and the daily sales volume is easy to control, sales will not suddenly rise and fall, which will ensure the stable and generous income of the shops.
(3) streets with large traffic volume
Shops in such streets, large traffic, patronize shops more customers.
But consider the large traffic volume on the street and the influence of several terrain or traffic to choose the best location.
There are a lot of passenger traffic, but because it is the main road of pportation, the passenger flow is all on the off and off section, which is not the best choice for the clothing store address.
(4) areas with convenient pportation
If traffic is convenient, customers will be willing to patronize and willing to go there by car.
Generally speaking, a shop near a bus stop or a customer can walk less than 20 minutes is the best.
(5) places where people gather or meet.
For example, in theaters, cinemas and other entertainment places, sometimes people who are interested in leisure and entertainment are sometimes wandered around the shops.
Fashion is popular and has many styles, so long as people can buy fashionable clothes of unique style, people will not be able to buy them in other ways.
Moreover, most of the places of entertainment are young people. They are very fashionable in fashion. Therefore, opening up a fashionable clothing store in these areas will attract a large number of young customers who are catching up with the trend.
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