Business Skills: How To Tease Consumers?

　　 1, reduce your choice and limit your choice. Consumer

A large number of studies have proved that the attractiveness of all options will be significantly reduced if the choices faced by consumers need to be weighed and the conflicts between options are conflicting (A will not be selected by B).

　　 2, tell consumers directly what you should do.

Even if something should have been decided by the other party, you need to provide an indication to reduce the cost of others' choice. A "clear directive" allows others to reduce the cost of choice, so that they can do something without scruple.

　　 3, don't be obsessed with unreliable market research.

People often overestimate themselves. Differentiation Consumers often tend to think that they always like new products and different tastes, but this kind of prediction is often inaccurate and can not be credulous as marketers.

　 4, provide only one "best choice".

Consumers often choose the best in one category. But if you offer several of the best at the same time, it will make them very simple purchase behavior so complex and trade-offs. In the process of balancing, their interest gradually disappeared.

　　 5, customized consumers demand

The needs of consumers are varied, but this does not mean that you need to keep all the selection processes to consumers, because what they really need is "the result of choice" rather than the "process of choice".

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In the decoration process of women's clothing shop, proper use of color plays an important role in the sense of wholeness. As a novice shopkeeper, you must reload your shop to decorate your storefront, so that the turnover can be effectively improved. Today Xiaobian will discuss with you how to decorate the women's clothing store from the perspective of color and make it more attractive.

The creative style of women's clothes shop is quite consistent with the contemporary design concept. It is full of artistic walls, simple display clothing shelves, so that products can be more visually presented, and there is not much fancy decoration, so the shop area is larger.

If you like the style of simplicity, the decoration of this women's clothing shop will satisfy you, with a neat display of shelves and different products, while the other side is a display of clothing, both of which are distinct. Under the bright lights, the overall sense of the shop has increased a lot.

White-collar, OL clothing shops, smart and refined decoration style is more suitable, uneven walls, the whole shop uses the color of the sunshade department as the main tonal, the season is very strong, also very characteristic.

Under the bright yellow light, let the shop overall feel high grade. This women's clothing store has a large area, and displays many display cabinets. It can put some accessories or peripheral products, and display different display shelves on the other side. It is simple and beautiful. The color of the floor is consistent with the furniture color, giving people a sense of harmony.