Wanda Rebuilt Its Advantages Again

Wang Jianlin used speed and executive power to make Wanda Commercial real estate a long way to go - and Huarun started almost simultaneously with Wanda, only now there are 9 the Mixc and multicolored cities, and the 6 coffees, also famous in the commercial real estate sector, have only 10 cities.

More importantly, Wanda has brought a new commercial real estate development mode called "Wanda model", which is characterized by low land price, quick turnover and selling rent.

According to 2014's performance, Wanda's assets reached 534 billion 100 million yuan, 34.5% yuan, an increase of 34.5% yuan, an income of 242 billion 480 million yuan, completed 101% of the annual plan, an increase of 30% over the same period last year.

In fact, the advantages of scale are obvious in land acquisition, development and construction, bank loans, business management and leasing, and hotel management.

The scale advantage can further enhance the brand effect and make Wanda's products welcomed by local governments everywhere, so that high-quality land can be obtained at competitive prices in strategic areas.

In terms of financing, due to scale and financial performance, bank financing costs are relatively low and can be secured by unsecured credit.

Scale also makes Wanda talent reserve abundant, can guarantee the supply of talents.

But Wang Jianlin is considering the future of the carrier.

He said at the annual meeting of the 2014 (thirteenth) Chinese enterprise leaders, "it is absolutely impossible to continue to build ten billion square meters in China's cities and build 1 billion 500 million square meters a year."

At the same time, Wang Jianlin believes that the final period of pition to real estate is still ten years, "as someone said," ten years have passed, and silver has been ten years. I don't call it gold or silver.

I think there will be ten years left for us in the pition period. "

Obviously, this is Wanda now brewing.

Power.

From the prospectus, Wanda's property rental and management and hotel management accounted for a significant increase in the total income of the two income.

In the future, on the basis of striving for the continued development of the real estate industry, Wanda has begun to expand its layout in the field of culture and tourism industry and expand its investment scale overseas.

Analysts pointed out that Wanda's main advantages are: public brand, brand resources, Wanda city centralization of drainage capabilities, commercial real estate and O2O synergy effect.

Wanda is a leading enterprise attracting investment from all over the world. It has established a local city centrosome. Wanda has a good public brand. Brand resources, Wanda accumulated many brand resources for many years, and Wanda built up in good time, and it is also the core resource of commercial real estate.

From this perspective, Wanda Commercial real estate listing is just the beginning. In the future, Wanda's cultural tourism industry, theme parks and other business segments are likely to land in the capital market one after another.

"I have a dream for Wanda, roughly 1 trillion of total assets in 2020, earning 600 billion yuan, at least 20% to 30% of income from overseas, making Wanda the world's first class.

。

To achieve this goal, I really retired.

This is Wang Jianlin's ambition.

Reporters found that just a week ago, Wanda was preparing to close about 10 Wanda stores which were not well managed, and plans to reduce about more than 20 department stores.

Wanda stores, which are closed, are located in cities such as Ningbo, Qingdao, Shenyang, Wuhu and so on, while Wanda Department stores, which compress the department stores, are located in Wuxi, Xiamen, Qingdao, Yantai, Changzhou and so on.

There are people familiar with the matter,

There are about more than 80 department stores in the country, which are basically combined with Wanda Commercial real estate, namely Wanda Plaza. Now the most important thing in real business is popularity. Therefore, Wanda intends to add some attractive formats to adjust the overall format.

After assessment, the Wanda Department Store in Wanda Plaza of some three or four line cities will be closed, and then the catering and experiential formats that can enhance the popularity of shopping malls will be increased.

"Closing Wanda Department stores is not bad for Wanda," Wanda's mission is to help Wanda investment and sales shops.

Now Wanda has been listed successfully financing, more emphasis on efficiency is the next direction.

Closing stores or formats with poor performance is sure to be a big trend.

Huang Wenjie, executive director of Guangdong Commercial Circulation Association, said.