No Mistake You Can Make In A Clothing Store.
Most of the women who make clothes are women. The original intention of making clothes is usually romantic. They think they like shopping, they like clothes, they have the experience to choose clothes, so they blindly open the clothing store.
In fact, a lot of new novice who wear miserable clothes shops are committing the first big taboo: buying goods according to their likes and dislikes. How do you say it? You like it, it doesn't mean others like it; if you like it, it doesn't mean the market likes it; you like it, not even the location of your shop, your shop.
Renovation
Yes.
Although the imported goods are all good selected goods, but because of their messy style, it looks like a grocery store, and a good price is 3 yuan.
Therefore, all the clothes makers make are laity. In their eyes, the only thing that suits them is the best.
Couture
When choosing shop assistants, the basic condition is "young and beautiful". Such salesmen lack the corresponding life experience and lack guidance ability when communicating with customers, and their sales performance is not satisfactory.
Opening a shop and keeping shop is a traditional practice, that is, waiting for customers to enter the shop and letting guests choose their own is the habit of opening up shop. Few people go to the "Kung Fu" outside the shop, which makes many guests who pass by the shop door fail to enter the shop.
Most
clothing
Shops will have a "burst of money" theory, that is, a certain number or several kinds of clothing sold very much, this phenomenon has made many shopkeepers proud of the correct selection of the purchase, but in fact it is not a good thing.
The correct solution to this problem is that the salesperson must learn to really sell clothes, know how to match colors, and match clothes with the human body. In the eyes of the shop assistants, every garment is good product, so that all the goods in the shop can find suitable customers.
This kind of mistake is very obvious in the clothing retailing industry. The clothing store is almost no system. Even the system is just a requirement for the commuting time. The shopkeeper uses this system to restrict the shop assistants.
In fact, no matter which aspect of the system, only the system that can mobilize the enthusiasm of salesmen is the best system.
The service errors of clothing stores are mainly manifested in two aspects: passive service and no follow-up service. These mistakes result in low turnover rate and low volume of pactions, which make it difficult to make repeat customers.
If a salesperson enters a shop, though he has a polite language reception, he lacks of behavior reception, that is, allowing guests to choose products on their own, and the whole paction is passively served.
If we want to change the level of performance, we must take the initiative to sell.
- Related reading
If You Know How To Master Skills, You Can Successfully Open A Clothing Store.
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