Jean Paul Gaultier Cooperate With Seven&I To Promote Women'S Wear At Parity Price

Recently, fashion designers have been working with other Brand Company, first with the old Buddha Karl Lagerfeld to design the first leather fashion series for Fendi, and then the former Hermes

Creative director and UNIQLO jointly launched a series of men's and women's wear series. Now the designer Jean Paul Gaultier also announced plans to launch a women's clothing series called Jean Paul Gaultier for Sept Premi Sept with Seven & I holding company, including 50 single items.

The partnership will include coats, tops, trousers, dresses and accessories. The price will be between 3900 yen to 29000 yen (about 32.56 dollars to 242.08 dollars), and will be sold in October at 45 Ito Ito shops in Japan and 24 SW Sogo (Seibu & amp; Seibu).

A new shopping portal, Seven and i, will be launched in October. It will allow consumers to purchase single products online and pick up their orders from any of the 17000 7-Eleven convenience stores in Japan.

Seven & I expressed the hope that this series could bring in 2 billion 500 million yen (US $20 million 870 thousand) sales.

According to the WWD message,

It will be launched with Seven and I's own brand Sept Premi res.

Through the designer cooperation series, bringing out the brand new practice is undoubtedly a clever way of creating. It can be seen that Seven and I wants to enter the fashion circle.

Sept Premi res is a fashion brand owned by the company's own brand Seven Premium. Seven Premium mainly provides products for many 7-Eleven, including underwear, breakfast cereals, and cat food.

7-Eleven is the most famous asset of Seven and I.

This cooperation series will show its 2015 autumn winter series and 2016 spring summer series for the first time. A spokesman for the brand also said that Seven and i hopes to continue this designer cooperation project.

In addition, Seven and I is a world-famous high-end department store chain, Barnes New York boutique.

The Japanese licensee, which controls Barneys New York's Japanese chain store, has recently launched its own brand products.

According to previous reports, Jean Paul Gaultier and Swarovski first launched a new jewellery series called "Kaput".

The series includes heavy and double-sided stones made of heavy metals.

Gaultier also said, "Kaput, its name means the original meaning of the word. It is a broken stone.

How incredible it is. It is reversible. One color is on one side while the other side is another color. They are broken.

To a certain extent, it is a combination of cubism and art adornment.