Skills Of Opening Maternity Dress Agency
The customers of the maternity dress agency are from all sides. The managers of the maternity dress agency use the "customer map" to identify the regional distribution of customers and the competition in the same industry.
Maternity dress is getting more and more attention.
Before joining the maternity dress to join the project, do investors know how to shop?
Management skills
Only in this way can we get good development.
What are the first skills to be acquired when a pregnant woman's agency starts her business? Those are the methods that must be mastered in the management of maternity dress agencies.
Management
A pregnant women's clothing agency should pay attention to various preferential treatment methods and preferential treatment measures. It should cooperate with the operation situation, seasonal characteristics and fashion trend at that time, so as to achieve the purpose of truly satisfying customers.
The business objective of maternity dress agency should not be limited to providing satisfactory technical services to customers, but also to create a warm and comfortable atmosphere.
Service atmosphere
。
By letting customers experience relaxation and relaxation of body and mind, customers can start to enjoy this pleasure experience again and then become a regular customer.
For example, if there is a large number of agents from the agency area and very few from the distribution area, the manager can analyze the "customer map": the reason for more customers in the agency area may be that the pregnant women's agency is on the way to the station, or has made a more visible advertising sign, or the price is in line with the consumption ability of the customers in the area.
The purpose of this introduction card is to actively exploit new sources of tourists by word-of-mouth.
The method is to distribute the presentation cards to the customers, who can receive the gift of the shop or maternity dress to introduce the new customers.
The above methods on opening the maternity dress agency need every operator to make a plan from the local actual situation and make reasonable use in order to be effective.
Operators should also use good promotional activities to improve the brand awareness of pregnant women's clothing stores.
If you can do this, you can get long-term development of the maternity dress agency.
It is hoped that investors will be able to use these skills flexibly in the actual operation process, which is helpful to the successful operation of the maternity dress agency.
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Lighting design can improve the aesthetic value of clothing stores and play the role of changing the sense of space and giving space personality.
Therefore, lighting is one of the most important tools in the design of store atmosphere.
The application of lighting is a systematic project. The author thinks that the application should be analyzed from three aspects: brand style, decoration technology and the structure of the store itself.
What I want to emphasize here is that the role of light is not only to illuminate a certain space, but also to emphasize the clothing itself and the atmosphere of manufacture.
Therefore, the categories and expected effects of clothing are the first factors that designers should consider.
From the specific application level, lighting plays the following three roles:
1. Basic lighting: the basic lighting is mainly to extend the light in the whole shop, while keeping the color tone in the shop uniform so as to ensure the basic lighting in the shop.
Among them, there are two main application modes: embedded (such as floor lamp, roof barrel lamp) and direct suction ceiling lighting.
2, focus lighting: for popular and main products, the application of key lighting is very important.
The key lighting can not only make the product form a three-dimensional feeling, but also the strong contrast of light and shade will help to highlight the characteristics of the product.
Of course, key lighting can also be applied to windows, LOGO, brand endorser, and store models to enhance the brand's unique effects.
As far as equipment is concerned, the main equipments are spotlights and wall lamps.
3, auxiliary lighting: the main role of auxiliary lighting is to highlight the color level of the shop, render colorful atmosphere and visual effect, and enhance the attraction and appeal of the product.
Among them, more lighting facilities can be used, and this is no longer cumbersome.
Of course, in addition to artificial light sources, the natural light pferred over time, the quality of the light projected on the commodity surface, the mass emitted from the surface of the object, the apparent tone of the light itself and the color reproduction rate are also very important.
Therefore, only when the system takes into account the various effects produced by light, can we adjust and apply all kinds of light sources to ensure that the light always render the shop atmosphere, highlight the display of goods and enhance the effect of display.
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