Clever Use Of Lighting Effect Can Greatly Enhance Clothing Sales Performance.

Lighting plays a key role in clothing shops, and the same clothes are completely different from lighting and lighting.

The decoration and lighting design of clothing store should be consistent with the overall image of the store.

The lighting of large shops is exquisite, and small and medium-sized clothing stores should be concise and bright as the standard of lighting design.

In addition, the clothing store is

There are many factors to consider.

In particular, the location of a single garment displayed by a model must be set up with a spotlight.

The color should be appropriate. The blue light gives people the feeling of being cold, cold and psychedelic (summer wear). Yellow light gives people a warm feeling (winter clothes).

The combination of cold and warm is the most suitable clothing store. If it is all cold light (which is usually seen in white light), although the shop is bright, but the feeling is pale and not warm enough.

It will not look soft enough.

Plus the warm light (usually seen in the yellow light of the spotlight) can neutralize the white feeling, and the clothes that are irradiated are more moving.

In addition to choosing different lights for seasonal costumes, the layout is also very particular.

Different lighting levels should be provided at different locations in the business hall, such as the depth of illumination should be higher than the hall.

The hanger display area helps customers easily find their favorite clothing styles, and tries to wear and feel the texture of clothes.

When decorating, we should pay attention to that the lighting in this area should be concentrated on products, and natural colors should be used to match the colors of garments.

Lighting must have good color rendering.

The use of embedded or suspended straight tube fluorescent lamps near the hangers will be more effective.

The fashion show area can adopt a variety of art design to show the most perfect aspect of the clothing worn by the shop models.

Brighter lights can easily display visibility of display items.

For example, models dressed in evening gowns at the dining table suggest using high color sodium or halogen lamps, while metal halide lamps are more suitable for lighting beach costumes.

For cheaper stores, an energy-saving tube light can provide additional light in the display area.

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With good creativity, it is possible to decorate the clothing store at a higher level. At the same time, it can also effectively exclude the so-called "home decoration", which is gingerbread, jewels, proportions, scale, disorder and vulgarity.

A great deal of practice has proved that if we deal with this problem, we may even save many investments of users.

If we want to do a good job in decorating a clothing store, we can not get away from good design and creativity before construction. It is just like painters emphasize the idea of "taking the lead in writing" before painting.

Similarly, if there is no clear intention to blindly carry out the clothing store study, it will be difficult to achieve good results. It will often lead to a lot of money, but it buys a vulgar outcome, which makes people feel that it is not worth the candle.

There are many reasons for this kind of evil, one of which is usually forgotten, that is, when users consider shop loading, the "real" consideration is more, and the "virtual" consideration is less or even less.

For example: the laying of stones on the ground, wood, wall wallpaper or paint, smallpox is a ceiling or a light pool, choice of store equipment, large or small, top lamps are hanging lanterns or grille lights and a series of visible, real and real problems.

Admittedly, these specific problems should not be taken into consideration, but they are all floating on the surface of clothes shop decoration. The problem lies in stacking together these building decoration materials. What kind of decoration effect is desired is often lacking in research, and the step is not to make articles on the "empty" word which is perceived and can not be seen. For example, the pursuit of elegance and generosity, simplicity, revert to simplicity, national charm and modern atmosphere are all very important creative problems in the decoration of clothing shops.

This means that the interior design and decoration of clothing store can not be understood as a simple decoration problem. Instead, it needs to focus on the analysis of people, customers and space, and then explore the beautiful environment.

Because nowadays many places are in pursuit of gorgeous fashion and sticker style, and do more articles on the DECORATION, without realizing the important connotation of interior design.

We should see that good shop decoration can not only improve people's spiritual civilization, but also play a role in purifying soul and edifying sentiment. This should be an era characteristic of today's shop and we must not take it lightly.