ONE WAY Launched A Series Of Cycling Products This Year To Expand Its Market.
Nordic professional outdoor sports brand ONE WAY is at the world leading level in the field of winter sports and bicycle equipment design and R & D, and occupies an important position in the European outdoor sports market. In 2014, just entering the Chinese market, ONE WAY was mainly targeted at skiing, and this year they began to make a series of cycling products.
After a year's hard work, ONE WAY is now in Wuhan, Chongqing, Ji'nan, Chengdu and Nanjing, and will soon set up a brand store in Beijing and Shanghai. At the same time, Jingdong and Tmall flagship store will be opened. The main products sold on the main line will be fully opened in the E-commerce sales platform. At the seventeenth China International Footwear Expo recently held, the ONE WAY brand featured three major cycling products: road riding, mountain cross-country and urban leisure.
With its global design and development resources, ONE WAY fully embodies the superstrong integration of appearance, movement attributes and exploration spirit. The frame adopts a patented technology technology, integrated core shaft molding, and realizes the perfect lap of carbon fiber, makes the bicycle products of ONE WAY get the best balance point in comfort, weight and optimization performance; the design of the hidden line structure, the aerodynamics and the internal line way to achieve the optimized structure, the frame design conforms to the ergonomics, and also carries the competition suites, and provides professional stability and brake performance.
During the exhibition, ONE WAY was confident that it displayed the brilliant achievements of the Russian team of CUSA. In October of last year, ONE WAY joined the CUSA team to become its exclusive partner and sponsor to provide high-performance riding apparel for the team. Casual wear Glasses, knapsack Such equipment helps athletes improve their competitive level and break their own limits. It is understood that kcusa racing team, as the first Russian team to participate in the tour de France, has won many top international championship events. Not long ago, Christopher, the ace of the team, won 5 victories in 9 days, and has won 10 single season and 1 Multi day Championships this season.
"We are right. Chesha cycling team Impressive results were achieved in traditional and tour de France. The ONE team knows that the ONE WAY can not only provide high quality products, but also coordinate with each other to adjust the products to meet the requirements of the motorcade. Our cooperation will enable ONE WAY products to achieve higher standards. " ONE WAY CEO Andreas Bennert said in an interview. Turning to the further development strategy of ONE WAY brand in Greater China, Li Xiang, general manager of ONE WAY Greater China, said that in the future, the ONE WAY team will continue to strive to become a leader in product development, and constantly explore ways to enhance and innovate products. To provide better and more specialized subdivision sports products for sports enthusiasts in the field of skiing, outdoor adventure and riding.
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