UNIQLO Turnaround To Profitability, Europe'S 2015 Fiscal Year Surge
Uniqlo Berndt Hauptkorn, chief executive of UNIQLO Europe, said that Germany was an important market in the opening of the Berlin store, while the group was equally ambitious in the European market. However, he did not disclose the medium and long-term plan of Fast Retailing in the European market.
Asia's largest clothing retailer, Fast Retailing Company Ltd. Ltd. (9983.T) (06288.HK) XXX group's main brand Uniqlo UNIQLO, reached 203 million euros in the European market in December, up 131% from the previous fiscal year.
The increase in revenue mainly benefited from the opening of Berlin, Paris stores and the operation of the British and French businesses. The Sunday Times quoted Companies House, the British company management office on Sunday, as the 2015 financial year (unlike the group's fiscal year). Uniqlo's European business realized its profit before tax, turning from a loss of 3 million 400 thousand euros a year earlier to a profit of 2 million 200 thousand euros.
April 11, 2014 is located
Berlin
Tauentzienstrasse's Uniqlo UNIQLO, the first German store, was officially opened. It has an area of 2700 square meters. It is currently the most popular Uniqlo UNIQLO in Europe. In the following two weeks, in April 25, 2014, Uniqlo also added another store to UNIQLO in Paris, bringing its total number of European stores to 20.
stay
European market
Uniqlo UNIQLO currently has 10 stores in the UK and 4 in France and Russia.
It is reported that Fast Retailing will also open stores for Uniqlo UNIQLO in other major European cities, such as Milan and Barcelona.
Uniqlo Yukihiro Katsuta, director of global development and research at UNIQLO, said in an interview that the group hopes
Uniqlo
UNIQLO's development in the European market can be similar to that in the US market.
Uniqlo UNIQLO's ambitions for the US market have long demonstrated that Fast Retailing Co. (9983.T) Xun group hopes that the US market will bear 1/5 of the sales in the future, and that it will achieve a sales target of 200 stores and 10 billion US dollars by 2020.
The European market has always been the base of Inditex SA (ITX.MC) and Hennes & Mauritz AB (HMb.ST), the latter's main brand H&M has more than 400 in Germany alone, while the total number of overseas Uniqlo and UNIQLO stores has nearly 534 as of February 2014. However, as the largest single overseas market of Uniqlo, the total number of stores in China has reached 325.
Another fast fashion group outside Europe, Gap Inc. (NYSE:GPS), has also been developing in the European market.
Uniqlo UNIQLO faces many difficulties in the European market. In addition to Inditex SA and Hennes & Mauritz AB, the overall demand slowdown in the European market has also emerged in the past few quarters of Inditex SA and Hennes & Mauritz AB's earnings report.
At present, the common focus of the four fast fashion groups is in the Chinese market.
In addition, Uniqlo UNIQLO in the European market and the United States market, the previous development is not smooth, have experienced a storm of closure, in 2001, the brand opened 20 stores in the UK, due to the low recognition of the British market and then closed down.
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