Quality Service In Shenzhen Shopping Center Can Enhance Consumer Stickiness

The industry has such a view that the community shopping center has some limitations in attracting investment. This is because the general community shopping center has a smaller body size. At the same time, it should also take into account a variety of formats, so it will give people the impression that they are not as good as shopping centers.

But we must see that nowadays there are more and more shopping centers claiming that they are also community type.

This is because it depends on its own conditions, such as how many people can be radiated and who can serve.

As for investment promotion, community shopping centers may bring about breakthroughs in innovation. In addition to attracting small community formats such as dental clinics, minimally invasive beauty care, pet foster care and so on, we are building independent designer incubators and customizing them.

There are great potentials for publishing platforms, which can be strongly differentiated from other shopping centers.

There will be fierce competition between community shopping centers to meet the "neighborhood" services.

Comparatively speaking, Shenzhen shopping center is already in the first class industry in China, so everyone is pretty similar in terms of business setting, but how to integrate well with the needs of the target group is a very profound knowledge. In a life cycle, if you serve well and combine well, you will naturally enter the road of good circulation.

Compared with other types, the contact between community shopping centers and target groups should be more frequent. There may be a certain connection every day, what they want to eat, what to play, what they need in life, how to lead them to spend, which are the domain of service.

High quality service can greatly enhance consumer stickiness, which is self-evident in business.

In general, the community shopping center does not need high volume in terms of format or supporting services, but it must be precise so as to enhance the quality of life of community residents.

It has a leading role in the cultivation of lifestyle, and may even sacrifice some commercial area to provide services to achieve functional enrichment.

The reporter visited several community shopping centers to open in the second half of the year. One of the highlights is that the bosses all want to take the O 2O route and emphasize the need to seize it.

"Shopping mall" is the commercial high point, and cloud online, big data and other concepts directly printed on the brochure, people feel very high-end.

But in fact, unlike a lot of online shopping centers and commercial channels, the community shopping mall has a relatively small target group and is determined to be a large number of families and individuals living nearby.

Therefore, online sales can only serve as a part of this type of shopping center on-line, and providing precise service should be the core of the O 2O route.

Just imagine, through the tracking and analysis of big data, community shopping centers need to know the needs of families in different areas.

Can you remind family members to come and see when the blockbuster is released, and when the new brand new products are listed, they will arouse their desire to shop. When the customer needs some kind of service at home, the first time you can solve it, do you choose to be the first social place when you are having a meeting with your friends or family?

These services seem to be small, but the consumption convergence force generated by them is very long and huge.