ECCO To Work Together To Create A New Era Of Double Spokesmen
(July, Shanghai) recently, the world's leading Nordic Danish shoe shoe and
Leather brand
ECCO officially signed the famous film star Liu Tao and Guo Tao, announcing that it became the spokesman of the 2015 autumn and winter and 2016 Chinese brand image, opening a new era of the first double spokesmen in the history of the brand.
Exquisite exquisite workmanship, classic long time.
Design style
And the self-made leather production management mode is the source of supporting ECCO's continuous growth and progress.
In order to convey ECCO's brand idea and shoe's quality to Chinese consumers more comprehensively, ECCO innovatively adopted the double spokesperson mode for the first time. Liu Tao and Guo Tao combined the meaningful design with the trend elements.
Liu Tao has won the love of many Chinese consumers with his gentle, natural and friendly image and a positive and optimistic attitude towards life. Guo Tao's mature charm and unique charm has also been highly praised. The two proud families are the ECCO's most respected attitude towards life -- gentle, tolerant, positive and responsible.
The signing of Liu Tao and Guo Tao, a unique spokesperson for the industry, will help ECCO display the rich connotation of ECCO's brand to Chinese consumers through the double interpretation of male and female spokesmen, bringing more inspiration to the Chinese consumers.
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For this innovative breakthrough, ECCO, Asia Pacific Regional Director and general manager of China Cogeorge, said: "in 2014, ECCO opened the first brand image spokesperson project in China, and won the welcome of Chinese consumers and good market feedback.
This is our innovative opening.
Spokesman
The mode is designed to convey the ECCO multi brand fashion to different consumers through two spokesmen. I believe ECCO will be able to bring the perfect walking experience and brand idea to Chinese consumers together with Liu Tao and Guo Tao, so that more consumers will love ECCO.
For this joint work, Liu Tao said: "I am honored to be the spokesman of ECCO brand image.
From the beginning of the CCTV Spring Festival Gala at the beginning of this year, the first time we met with the activities of Chongqing Railway Station in the past ECCO 2015 spring and summer national tour, and then to the recent 2015 autumn and winter commercials filming, my understanding of ECCO was deepened step by step, and the love for ECCO was also increasing.
I hope to bring more comfort and happiness with ECCO in the days to come. "
Guo Tao, another spokesperson for brand image, said: "since I became a ECCO fashion traveler last year, ECCO has accompanied me through many wonderful steps.
This year, I am honored to be the spokesman of the brand image, and continue to work closely with ECCO. I am looking forward to having more and closer cooperation with ECCO, so that more consumers can enjoy the most comfortable walking experience.
The endless exploration of excellence is the core power of ECCO striving for excellence. The endless new brand communication mode is the strong help that ECCO has gained from consumers.
With the opening of the new double spokesperson mode, Liu Tao and Guo Tao will add fresh vitality and inspiration to the ECCO brand with their positive and positive images, and also bring a brand-new brand image to Chinese consumers! ECCO will join hands with the "double wave" to deduce the comfortable fashion of "endless waves".
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ECCO Hand In Hand Liu Tao And Guo Tao Deduce The Comfortable Style Of Tao Tao.
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