The Interaction Between Shopping Guide And Customers Is Very Important.
When customers enter the store, they often want products and
display
Go ahead and do some free browsing. If the shopping guide is always following customers like a bodyguard, it will make customers uncomfortable and feel that they are being followed and monitored. They can not freely choose products according to their own preferences.
The best way to deal with this awkwardness is to avoid shopping guide and keep the distance between customers 2.5 to 3 meters, and stand at a good observation angle, pretend to do their own things, not only to make customers feel comfortable, but also to keep an eye on their actions at any time. Once customers send out signals that need communication, they must timely introduce products to them.
Generally speaking, conservative.
customer
When entering unfamiliar storefront, there will be some unsuitable feelings and do not like others to follow. The main psychological reactions of such customers are:
1, customers are conservative in character and do not like to be followed by others when they do not need help.
2, customers do not trust or understand the store or product. When they are not ready to make sure the purchase, someone will cause him tremendous psychological pressure and speed up his departure.
3, the customer himself was in a bad mood at that time, unwilling to communicate with strangers, hoping to have an independent environment to relax.
4, customers do not have strong desire to purchase the brand, but they hope to find a product they like in the store.
5, customers have their own plans, very clear what products they want, before they find the product they want, do not want others to disturb him to find products.
Wrong coping
1, OK, then you can have a look first.
Comment: this kind of answer is easy to let the customer lose, let the customer leave the store without knowing it.
2, let me introduce it to you.
Comment: though
Shopping guide
The spirit is commendable, but for customers, it is a feeling of being dead and alive.
3, it doesn't matter. Anyway, I have no customers now!
Comment: let customers feel that shopping guide has nothing to do and must be followed by customers.
4, do not say a word, go directly to the seat to do the original thing.
Comment: shopping guide tries to "treat people in their own way", but it often backfires, and customers will leave.
Answer one
Customer: let me see for myself.
Shopping guide: OK, then you can see me and call me whenever you need help.
Analysis of 1: in view of such customers, are generally more assertive, the first thing to be sure is that people do not like to follow her, when customers choose, if you find your favorite clothes, then directly take the right size to make a combination of suggestions, customers complete sets of collocation, so as to wear the most beautiful of themselves, for the paction and the list of greater help!
Analysis 2: if customers do not find their favorite clothes ready to leave, we must make an action and immediately move forward to retain customers.
Keep the customer's words: Goddess please stay, because our products are side hanging, so can not see the best results, you give me 2 minutes, let me serve you once, since the fate is coming, give me a chance, if I find the products you do not like, I will send you to leave!
Answer two
Customer: help me choose according to my situation.
Shopping guide: OK, please sit in the rest area for a while, then give the customer a cup of water or refreshment to the customers.
Analysis: so customers have no idea, at this time, the opportunity must be grasped. When matching products for customers, first look for 2 sets, let her try it on first, remember that she must wear a set of trying on clothes, and then pick up a few sets of customers when trying on them, so long as they can persuade customers to try them on, how much they can try on, as long as customers feel all right in the same area, and finally decide to pack them with customers directly. This link is more important. Customers often try to buy many one or two sets, because sales staff dare not give customers the decision, remember that sales experts are willing to give customers the decision.
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