The Biggest Attraction Of The Nineteenth Ningbo International Fashion Festival

Stereotyped clothes Style, not completely close to the board design, the future clothing industry will be in order to solve these troubled details for customers, really let individuality and customization penetrate to every detail of clothes. The new concept of Internet + clothing will make the garment industry more "capricious" in the future.

In the nineteenth Ningbo international costume festival held recently, personalized customization, Internet plus and intelligence became the biggest attraction of mice.

As the successor of the red gang spirit, YOUNGOR can achieve the ultimate goal of a white shirt. A white shirt magnified by 2.5 times has become the theme of their exhibition.

"As long as you scan WeChat 2D code and pay attention to YOUNGOR's WeChat public number, you can choose your own" micro customization ", said Feng manager, YOUNGOR's flagship store design director." micro customization includes four items, including sleeve size change, fancy ordering, decorative ornament and personalized embroidery. In this button, we use 3D printing technology, and customers just pick out their favorite button styles and send them to us. 3D printers are produced for customers at the scene, and the waiting time is not long. "

"Micro customization is now just a value-added service, and in the future strategy of YOUNGOR, this line of service experience will gradually transition to online ordering, offline services, fully docking with O2O services." Feng said, "now YOUNGOR's strategy is still promoting O2O and Internet sales mode. Intelligent development in YOUNGOR's future is definitely a trend. As long as we solve the waterproofing problem of intelligent equipment, YOUNGOR's clothing design can move towards smart clothing."

Big companies such as YOUNGOR think of ways to expand their business on the Internet. Small businesses are also thinking about how to use the Internet technology to solve the existing problems in the apparel industry and explore them.

"At present, there is no complete set in China. cloth Inspection standards, and cloth sales process links more, the supply and demand sides of information asymmetry, resulting in fabric enterprises to buy cloth difficult, clothing factory find cloth difficult, according to the traditional way of buying cloth, clothing factory to take cloth need to pass fabric manufacturers, wholesale, fabric cattle, two level wholesale process, get fabric than directly from fabric manufacturers to take up 40% of the cloth, and not necessarily find their own satisfaction cloth, "Ningbo search Mdt InfoTech Ltd CEO Cheng Xiaojun said," for this reason, we have designed and developed the "search app", is to solve the supply and marketing link of this pain point, reduce the cost of designer and garment factory cloth.

Clothing enterprises not only think of ways in Internet technology, but also have the embodiment and breakthrough of intellectualization in traditional sales mode.

The shopping robot that will be on duty at the "apple" clothing stores is also unveiled at this exhibition. The appearance of the female appearance design will simply communicate with each other, and it can also explain the clothing according to the customer's route. Many "sprouting points" can be found on this shopping guide robot, but this is not the biggest function of this shopping guide robot.

"Apple" Clothes & Accessories The staff said that the shopping robot can not only record customer information, but also judge the customers' preferences according to the customers' stay time in front of clothing, and finally form these data into big data. These data will become one of the judging basis of the company's clothing production, and ultimately decide the company's design and production plan.