How To Recruit Temporary Salesmen In Shoes And Clothing Stores?

Temporary promoters, as the name suggests, are salesmen who are employed temporarily in the selling season or holidays to cope with peak sales. The main role of temporary promoters is not direct sales, but to assist formal promoters in doing some auxiliary work.

In recent years, with the implementation of the May 1 and the National Day holiday policy, holiday promotions are very hot. In these sales promotion activities, it is common for enterprises to hire temporary promoters. Temporary promoters also serve as a fresh force in holiday promotion and sales force.

Holiday promotion is already a sales tool favored by all enterprises. At the same time, holiday promotions have also brought fruitful results to enterprises, which has made enterprises more and more interested in this marketing mode.

However, due to various reasons, enterprises did not make full use of these temporary promoters. In other words, temporary promoters did not play their most important role.

If you pay more attention to it and keep your eye on it for a longer time, there will be no temporary craze.

Therefore, companies can not belittle temporary promoters. When they are doing well, they can play the biggest role at the most critical moment.

At present, most enterprises have two problems in recruiting temporary promoters: first, they are cramming for recruiters; tomorrow they will hire people; today they go to "find" people; they are looking for people instead of hiring people; two, they are releasing recruitment information, that is, posting notices for recruitment on the doorway, campus and other places on the eve of sales promotion. They usually do not reserve the idea of excellent temporary promoters.

During the recruitment of temporary promoters, May 1 electrical appliance company released recruitment information only at the front door of the shopping mall only a week before May 1, and almost all the laid-off workers were laid-off workers and some students.

It seems that the way of recruiting such enterprises is simple and labor-saving, but in the process of promotion, these workers exposed many disadvantages: first, laid-off workers are not very motivated in participating in the activities of enterprises, that is to say, they only work in order to earn a day's remuneration and work passively, and do something for profit driving. Of course, they can't talk about enthusiasm, let alone the sense of service for their customers. Secondly, they like to be lazy, but like to do surface work, to curry favor with their leaders, and not to think of ways to do better work.

On the contrary, several students enrolled in this school are highly motivated in their work and are not only conscientious and responsible.

The main reason for the above problems is that laid-off workers only work for profit driving, while students at school are working to learn their urgent needs of social practical experience, with different motivations and different attitudes.

First of all, recruitment of temporary promoters is the best source for students in polytechnic schools.

Enterprises recruit students from secondary and tertiary institutions as temporary promoters because they both have needs and have their own interests.

For enterprises, recruitment of temporary promoters cost less, two overall quality is relatively high, three want to have leisure time during the national day, and the students of secondary and technical schools are just in line with these conditions.

For the students of the colleges and universities, on the one hand, their theoretical knowledge in school is urgently needed through social practice; on the other hand, graduates are graduating.

Employers are very important to have social experience. This is one of the main reasons for their active participation in social practice. Another aspect is that students can earn a little income through these practices.

Second, we should try to recruit students from major or related majors like sophomores or 2006 graduates.

The reason is: students majoring in marketing have strong sense of marketing.

The initial theoretical knowledge, right and self

The relevant social practice is more interesting, so it does not need a lot of training to take office. The 2006 graduating students are more interested in and involved in social practice because of their graduation and employment. Sophomore students have been studying in the school for one year, no freshmen are so young, and 2 years from graduation. If they cooperate well, they can continue to use later, and reserve excellent temporary promoters.

Thirdly, the recruitment work of temporary promoters should be done in advance, and the best personnel should be screened as far as possible so that they can have enough time to do well in the post training.

The author suggests that enterprises should contact their instructors or head teachers at the end of August when they start school. They will be selected by the squad leader. They can also communicate with graduating class teachers in the next semester to provide graduation practice, and enter the internship stage at the beginning of the summer vacation.