Amazon Releases 2015 Cross-Border E-Commerce Trend Report

Amazon Co is the largest Internet e-commerce company in the United States, located in Seattle, Washington.

Recently, 2015 Amazon overseas shopping data exposure, 10 months total consumption in the past 20 years.

Reporters learned that in December 10, 2015 Amazon China released in Beijing.

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The report is based on the massive data of Amazon's "offshore outsourcing" and "global store" two platforms. It makes in-depth analysis and authoritative interpretation from the aspects of historical development, geographical distribution, brand and category development, and user behavior of Chinese cross-border consumers and Chinese sellers.

Reporters learned that in 2012

The "global shop" project was officially launched in China, and then more and more Chinese enterprises expanded their international market through Amazon's "global open shop", and the performance of Chinese sellers grew strongly.

Compared with 2012, the number of Chinese sellers increased by 13 times in 2015 with the help of Amazon China's "global open shop" to the international market.

In 2015, sales of Chinese sellers increased rapidly. Sales in the first three quarters doubled compared with the same period last year. Sales of Chinese sellers in the North American and Japanese markets were 2.5 times that of the same period last year in the 2015 Amazon "black Friday" season.

Amazon told reporters that according to the data, the location of Chinese sellers gradually radiated from the southeast coast to inland areas.

In 2015, the top ten provinces in China were Guangdong, Fujian, Zhejiang, Jiangsu, Shanghai, Beijing, Anhui, Hubei and Shandong.

The number of categories and products sold by Chinese sellers is constantly expanding, and the emphasis on product quality and innovative technology has been significantly improved.

Compared with 2012, the number of selected items sold by Chinese sellers increased by 87 times in 2015. Overseas hot Chinese products also expanded from the original clothing and computer accessories. At present, a lot of hot products are concentrated on tablet computers and smart phones.

Sweeping robots, Bluetooth headsets, UAVs and other more high-end products of high technology, consumer electronics, wireless equipment, clothing,

It is the best seller of Chinese sellers.

Chinese sellers can sell products directly to the world's 294 million active users through the Amazon platform, including Prime users with high growth and high consumption power.

Compared with last year, the growth rate of Amazon paid users worldwide is over 50% this year.

Amazon's 123 global operations center helps Chinese sellers deliver goods to consumers at a faster and more favorable price.

According to the latest data, from 1 to November in 2015, the sales growth of Chinese sellers using Amazon logistics service was nearly 2 times the average sales growth of all Chinese sellers.