2015 China Footwear Industry Innovation Industry List Unveiled

In January 8th, the 2015 China footwear industry summit forum and the launching ceremony of China footwear online trading platform were held at Una Century Hotel in Jinjiang, Quanzhou, and received strong support from Jinjiang Municipal People's government and Jinjiang Business Bureau.

On the theme of shoe industry innovation, this year's summit forum invited outstanding business representatives from Fujian, Guangdong, Zhejiang, Sichuan, Anhui and other major shoe making industries concentrated areas to receive awards from the industry innovation list, and took part in a number of keynote speeches on machine replacement, footwear design, product innovation, footwear business and footwear industry Internet +.

As the top priority of the forum agenda, officials from the Jinjiang municipal government jointly attended the launching ceremony of China footwear online trading platform, which indicates that the platform will be officially settled in Jinjiang, China's shoe capital.

Industrial belt focuses on hot topics

Senior footwear industry chatting upstream and downstream links innovation

In order to build a positive interaction platform for the upstream and downstream industries, the China footwear industry summit forum was first landed, and invited representatives of outstanding entrepreneurs from all major shoe manufacturers in the country attended the meeting.

First of all, the chairman of the China Leather Association shoe industry committee, HUAWEI, has brought the speech of the global and China footwear industry analysis.

He mentioned that China's footwear industry in 2015 was in the middle and high speed growth stage, but its growth rate has continued to fall.

According to the statistics of China Leather Association, the footwear industry has 4300 enterprises in scale in 2015, and the total output value of footwear is 690 billion yuan.

Nevertheless, the development of China's footwear industry is still facing many problems, the cost of production factors continues to rise, innovation driven is insufficient, and industrial development is facing a severe challenge of "two-way extrusion".

Speakers from the Guangdong industrial belt focus on upstream production and design.

Wu Guiwei, chairman of Dongguan Del Laser Technology Co., Ltd., delivered the keynote speech entitled "innovation driven China shoes enterprises". Through the advanced performance of the innovative laser cutting equipment, it conveyed the exploration and promotion of shoemaking equipment enterprises to "machine substitutions".

Guo Binwen, the chairman of the Guangdong footwear manufacturers' committee, and the founder of Sino European Union, put forward "breaking the yoke, creating innovation - the Chinese shoe industry is mainly from manufacturing to design", which indicates that the spring of footwear designers is coming.

Fujian industrial belt is concerned about product innovation and channel innovation. The 361 degree Peng Liming, general manager of the shoe supply chain center, brings a speech on "product innovation" and reconstructs the innovation process of shoes enterprises to products.

Xiamen CEO information technology Lin Zhiming brings its on-the-spot data interaction platform on the scene, using intelligent hardware and data interaction platform to demonstrate how to drive data to retail and connect fashion.

And in charge of XTEP

Dr. Xiao Lihua, vice president of XTEP group, has brought the topic of "innovation to let XTEP electric business lead the industry".

In particular, it is worth mentioning that in today's forum, the elite of the footwear industry from five provinces and eight cities gathered together, covering the Fujian, Zhejiang, Guangdong, Sichuan, Anhui and Quanzhou, Putian, Wenzhou, Wenling, Shanghai, Shanghai, Shanghai, and so on, and the well-known entrepreneurs in the shoe producing areas. They exchanged views and views on the production migration, competition and cooperation, machine substitution, brand operation and channel marketing of the Chinese footwear industry.

Promoting thousands of shoe enterprises to improve quality and efficiency

Shoe industry online trading platform drives 100 billion industry development

According to the preliminary statistics of Jinjiang Municipal Bureau of statistics, the output value of footwear industry in Jinjiang reached 106 billion 600 million yuan in 2015, accounting for 15% of the total output value of footwear industry in the whole country, 690 billion yuan.

Relying on the 100 billion industrial cluster in Jinjiang, the online trading platform of China footwear industry, which is independently developed by Fujian Xunwang Network Technology Co., will soon settle down in Jinjiang.

The platform is positioned to pform and integrate traditional footwear design, development, procurement, manufacturing, supply chain management, sales and distribution, logistics and finance, and integrate the resources of the whole shoe industry chain, optimize the industrial structure, and promote the pformation and upgrading of the footwear industry.

"After the completion of the platform, a complete set of footwear e-commerce industry chain will be formed, and all links in the chain can touch the net, which will greatly accelerate the Internet industry process and e-commerce process of China's footwear industry, especially the footwear industry cluster in Jinjiang as a whole."

Wang Dongzhu, chairman of Fujian Xun Network Technology Co., Ltd., told reporters that the online trading platform of China footwear industry will effectively help enterprises reduce the cost of each link, improve efficiency, reduce inventory and speed up capital turnover.

It is expected that in the next 3 years, the platform can boost the quality and efficiency of the 1000 shoe-making SMEs, cultivate 100 original brands, and achieve an online turnover of over 10 billion yuan.

With the platform, the strength of the shoe enterprises and the market competitiveness of the products can be improved. Besides, when the enterprises become stronger and bigger, the platform itself will also grow and expand, so as to achieve a win-win situation between the platform and the enterprises.

Nearly 100 well-known shoe companies are on the stage.

2015 China footwear industry innovation industry list unveiled

At the summit forum, 2015 China

The results of the industry selection were officially released.

The selection of this year is the gold supplier company of annual shoe making materials, the annual shoe making equipment gold supplier enterprise, the annual Top Ten shoes brand enterprise of Wenling, the annual outstanding football shoe enterprise, the annual outstanding new brand, the annual growth brand, the ten largest men's shoes brand, the annual ten major women's shoes brand, the annual ten big children's shoes brand, the ten major sports brand, the annual footwear Innovation Award, the annual shoe industry Internet + Innovation Award and the annual leader 13 awards, a total of 93 enterprises and individuals won the prize.

All the awards were passed by netizens' voting and expert evaluation. In the voting session, 3846215 votes were cast and more than 1 million people participated in the voting.

In addition to the final number of votes, the offline market share, online sales, media feedback market activity and other indicators have been included in the important basis of expert review.

In order to ensure the notarization and objectivity of the selection, the 2015 China footwear industry grand ceremony "dialogue famous enterprise" column group lasted nearly three months, and visited nearly 100 excellent shoe enterprises in the four major shoe making industries of Fujian, Zhejiang, Guangdong and Chengdu. All the results of field visits and research have been written to experts.

The award-winning enterprises cover traditional brands.

Anta, XTEP, AOKANG, black diamond and other excellent enterprises have come to the awards industry.