A BATHING APE& Kong Kong Series Or Coming

The ape man's head Bathing APE must have made many tide people think of it by individuality.

In particular, the classic camouflage ape head makes people feel camouflaged.

Interestingly, it has recently launched a new series.

Despite the early Puma in order to cater for

The market has launched the Superman theme series, but obviously, our ape men are not too cold headed.

This time it will also launch a theme series.

The object is the dragon ball, which was loved in 90s.

In the dragon ball, the character of Monkey King and the cartoon character of the brand are also close relatives.

it seems

There is no desire to push the children's market, but for the younger generation's childhood memories, A BATHING APE is still very accurate.

At present, officials do not have much information about the joint series, but I believe there will be a detailed information report soon.

And Kong Kong, which keeps its tail, will become the characteristic of orangutans. It should become the inspiration source of this creation.

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A BATHING APE, also known as Bape, is a famous Japanese Harajuku brand, founded in November 1993 by NIGO.

As the banner brand of Harajuku in Japan, the full name of A BATHING APE is A Bathing Ape in Lukewater, which means a ape man who soaks up hot springs, implying that the young people who are content with the status quo and are not enterprising in Tokyo.

Bape's logo is designed by Nakamura Shinichiro SKATE THING, whose inspiration comes from the famous sci-fi movie "the planet of the apes."

In the early days of brand building, Bape mainly produced T-shirt, and only a very small quantity was introduced in each category, most of which were only worn by friends in the circle.

Then, by chance, the Japanese heavenly star Takuya Kimura appeared in an advertisement in a Bape T-shirt, making the brand popular.

Since then, the popularity of Bape has soared in Japan, including the designers of wild Kou Qiang, and Takuya Kimura's upper body in many Japanese dramas has made the street brand explode in Japan, making it the most successful trend brand in Harajuku.

After its popularity in Japan, Bape began to expand its market globally and was touted by American rap Pharrell Williams, Kanye West and others.

At present, Bape has opened stores in London, New York, Hongkong, Taipei, Singapore and other places, attracting a large number of fans around the world.

The two main reason for Bape's rapid growth in Japan and the world is limited and joint.

Bape is the symbol brand to push the crossover concept to the extreme. Partners from clothing brands to home appliances, from Pepsi Cola to CHANEL, Bape and hundreds of brands and artists have co worked together, which has played a crucial role in broadening the audience of Bape.

In addition, each product of Bape strictly controls the quantity and creates a strong sense of shortage in the market.

In addition to the main line, Bape also launched a branch brand BAPY for young white collar women in 2001 (now stop production) and BABY MILO, which is dominated by cute style.